How To Grow Your Brand On Facebook Without Wasting Money
Hundreds of million of people are using facebook to chat
, share pictures& waste time. But you can use it in the improvement & growth of your brand by using facebook. As a small business there will be dream to have thousands of friends on facebook.But you have to invest on social media and have best ideas or practice to select in which area you will spend your money wisely without wasting it by spending on overall strategy.
Spend money on facebook wisely:
Driving up social media or physical stores to your website is the best way to keep your customer coming back again & bringing in new customer.
Below are some steps to be followed to grow your brand on facebook.
Do setup a facebook:
Now days settings of facebook are pretty simple. If you want to make sure that your business should have a spot on one of the highest trafficked social media site in the world then having a page in facebook would help you. It makes your customer rave about your product & services, & then post comments, share their feed backs & likes which automatically increases your business rating.
Dont ignore your facebook Page:
If you need a regular interaction with your customers & fans then after setting up the facebook page. Spend time in monitoring wall post & comments, send reply back to your customer incase if they rise up some questions. Thank them if they have appreciated your brand. Adding post regularly to your wall post along with photos, videos, jokes ideas& contest etc will make your facebook page more interactive with your customer.
Do add a profile photo:
As your facebook is a business page, you can use your company logo or photos related to your company. But dont leave it blank also dont add your own photos until your face is normally what the customer sees when they look for your brand.
Dont constantly change your profile photo:
If you want to give a consistent look to your profile page dont change your profile photo often; that would cause confusion among the users also when the user shares it with their friends they should guess which is your company logo or photo. You can add your business related & special occasion photos to your wall posts.
Do market to new customers on face book:
You can interact with your customer who dont like your brand now, for several reasons, & satisfy their likings to upgrade your business. Add a contest & give an entry to every person who likes the post & share it on their own page .You can share it with your customers & fans of pages which has likes by other people. You can invest few dollars in advertising on facebook those dollars will help you to drive traffic to your website or facebook for sure.
Dont spend thousands advertising on Facebook:
Doing all the above steps like creating a facebook page for business, adding profile photo, adding photos, videos, posting comments in your wall is not too hard or costly. But the social media campaign begins with a comment, photos, videos shared from a customer makes you go viral in the community. To be interactive with your customer your service must be at the top .If your product or service is poor ,then no amount in facebook marketing will help you.
by: Augustine.jo
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