How To Look For An Authentic Georgia Bulldog Shirt

Since there are several available sports' shops selling collectibles from various teams

, checking the authenticity of the product is an important step to take. Here are some tips on how to look for a genuine Georgia Bulldogs shirts and other merchandise namely: buy at the reputable retail stores, purchase directly at the University Athletic Department, evaluate the trademark, and look for the trademark license agreement.

Do not be deceived by many sport's shops claiming as an authorized dealer of authentic Georgia Bulldog merchandise like shirts. Imitations are widely distributed; therefore, you should take caution when buying one. Here are some tips on how to look for an authentic Bulldog shirt namely:

Buy at the reputable retail stores

Several online sports shops are claiming that they are selling authentic products of various sports' teams. Unfortunately, these are not always true, with the kind of technology that we have, products can easily be duplicated. Make sure that when you purchase sports' collectibles like shirts, go to reputable stores only. Those who are referred by your close friends and those endorsed by popular personalities like celebrities.

Purchase directly at the University Athletic Department

If you are in doubt with the products sold, try purchasing them directly at the University of Georgia. You can be sure of that these are not counterfeit merchandise since they are approved directly by the licensing office of the University. You don't have to go personally to the school since they also have online store for the convenience of everybody. Just have them charged to your account, so that you can add them to your cart. This is one of the safest and most convenient ways of shopping for your Dawgs shirt.

Evaluate the trademark

Trademark is any symbol, sign, or design that symbolizes and identifies an organization, its products, and services. Before a sign becomes a trademark, it has to be examined, approved, and licensed by the University Licensing Office and the Collegiate Licensing Program first prior to distribution to the public. When buying an authentic shirt, make sure that the trademarks used are the registered ones such as Georgia, UGA, university of Georgia, Bulldogs, University of Athletic Association, Dawgs, the oval "G" mark, University seal, "Bulldog head" mark, and more. However, one should be careful enough when evaluating the signs because sometimes, it takes a detailed assessment before one can detect genuine from fake ones. The quality of the products also helps a lot because not all items sold are of high quality. Fake ones use inferior fabrics and may easily get damaged even with slight touch.

Look for the trademark license agreement

Through the Collegiate Licensing Company, manufacturers and retailer are authorized to produce and sell products respectively, bearing the official trademarks of Georgia Bulldogs available to the consumers. It is not unusual to see license displayed in a conspicuous place where the customers can readily see it. It can be hanged on the wall or stick on a glass facing forward or outside the store. This is one proof that the store is really selling original products only.

by: Jacob Schiffer

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