How To Overcome Sales Objections, 3 Methods To Double Your Sales Without Selling
How To Overcome Sales Objections, 3 Methods To Double Your Sales Without Selling
There are times when you are meeting with prospects that you only ever seem to get objections.People tell you they can't invest in your product or service because of "price" or because they don't have "time" or "maybe later".It doesn't seem to matter what you share with them they just raise an objection to everything!Some days it might even feel like you could give away what you are selling and they still wouldn't take you up on it.
Many sales professionals and entrepreneurs, when faced with objection onslaught go into "sales" mode.They start defending their product or service with zeal.They mention how the competition isn't even close.They reveal how they offer features that no one else can.When that doesn't work they then start sharing how they can beat anyone's price.Although it might feel like this would overcome the objection maniacs it only digs you into a deeper hole.The prospect gets even more dedicated in their resolve and raises more objections.It is like your prospects have a book of objections and they throw everyone at you!
While it may feel good to tell your prospects how great your product or service is for them, it simply won't get you the sale.I invite you to consider the following 3 methods to overcoming sales objections.
Acknowledge their Objection The worst thing you can do with an objection is to ignore it.It is in your prospects mind so take the time to acknowledge it and that will give you the ability to move forward.You can use phrases like "that's great" or "I understand" or even "my last prospect said the same thing before"When you take the time to understand that they have a concern the prospect won't identify you as a "sales person" they will look at you as someone who understands they have real needs and concerns.
Ask Questions After acknowledging their objection, now take the time to ask an interest piquing question.Common objections such as not having time or not having enough money can be eliminated when you ask the right question.Should a prospect say they can't afford it, consider asking the following "I understand you feel you can't afford it, how are you looking at increasing your business currently?".You don't have to ask a question that immediately talks about your product or service, get to what is important to the prospect first.
Probe Deep on Your Prospects Pain A rookie sales professional will ask 1-2 questions when an objection is raised, a 7-figure sales person will ask enough questions to determine if the prospect can buy or is a waste of time.Don't stop asking questions until you have a firm understanding of what the real fear is that is stopping the prospect from taking action.When you know their fear you can alleviate their pain and get them to buy.
Overcoming sales objections isn't about know your competition better.It isn't even about knowing your own products better.To sell more of your products or service comes down to acknowledging objections, asking questions, and probing deep on your prospects pain.When you can put these three together on each call and meeting you will be doubling your sales in no time.
Discover 67 interest piquing questions to ask now of your prospects.No guessing, no wondering what to say, just the questions that will get you to sell more.Start now with my free video packed course www.QuestionsThatSell.com
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