A perfect and effective mailing includes the list selection as it is absolutely worthless
to send a sales informative letter to someone who is not interested. Therefore, the basic question is from where to get the appropriate names.
In the beginning, your network of friends and colleagues will help you get established in the early days of your occupation. Start with your own contacts as they are extremely important for your first step. Management field fears strangers. People prefer doing business with known person or company as trust is the only basic thing here. Your own contacts will be unique and new to the world and you can make use of them perfectly.
Apart from your own contacts you can get the list from the following sources:
1.Members of any business and profession centre.
2.Telecommunication directory
3.Newsletter and magazines
4.Chambers of commerce
5.The directory of directories (directories in print)
6.Internet
Lists you can purchase:
The best list is what you yourself create and analyze, but if you don't have time or wish for bulk mailing, you can purchase the name list or can take it on rent. There are several organizations that make it easier for you to get the list. One company is InfoUSA that helps you gather name list for mailing. The popular search engine "Google" also allows you to select from various results obtained of mailing lists.
Be a list monger:
Getting list is a critical job. If you come across some list of directories, don't let them move away. Grab the opportunity and it will be beneficial if you purchase them so that you can reuse them. Some are free even while some can cost between $5 and $10. The price differs from directory to directory. Buying list is easier and beneficial as copying names from them will be a lot boring and time-consuming.