How To Use A Yahoo Group As A Free Web 2.0 Web Page

Most people don't think of a Yahoo Group as a web 2.0 web page

, but along with being html compatible, a Yahoo Group can offer all the advantages of expensive or complex web 2.0 pages. So how do you set up a Yahoo Group as a free web page and what are the benefits of doing so...?

What is A Yahoo Group?

A Yahoo Group is a means of communicating with other like minded people on a single subject or variety of subjects through the use of a free service offered by Yahoo. Yahoo Groups utilized web 2.0 before the term web 2.0 was coined.

What is Web 2.0?

Web 2.0 is two way communication between the web site or web page owners and the users of the website or webpage. Very common examples of web 2.0 are blogs and forums.

How Does a Yahoo Group Use Web 2.0?

Yahoo Groups allow the group owner to share information several ways in several formats.

The formats are:

Newsletter; Only the owner can send out emails, file notices and calendar announcements

Discussion; Yahoo Groups members are allowed to discuss topics with each other

But Don't I Need a Web Page

I've always been a proponent of comparing offline businesses to online businesses so yes it's best to have your own office space and store just like in the real world. Fortunately web space and hosting are quite a bit cheaper than renting an offline office or storefront. Even a blog or forum can be easily set up on your own website thus allowing for user interaction or web 2.0.

If you simply aren't at that point where you feel you can handle a website this is where a Yahoo Group comes into play.

The Yahoo Group Description Supports HTML!

What does that mean? HTML stands for hypertext markup language, in other words, web page code! So you can design the description of your Yahoo Group like a web page! On your web page Yahoo description, you can offer an incentive to get people to join your Yahoo Group such as the ability to add their link to the Yahoo Group in the Links section or even a free ebook you can setup to have delivered to your new user automatically upon sign up in the Files section.

No Meta Tags Are Used

The lack of meta tags are compensated for by the title you input showing as the title of your group. On a regular web page, without the title meta tag your web page would say HOME or INDEX, not a very inviting title either to web surfers or search engines. In place of keywords, make sure you have keywords in your group description.

Conclusion

This should get you started in build a mailing list utilizing the web 2.0 benefits of Yahoo Groups as you learn enough html in order to build your own website. Once you do, simply let your Group users know about your website as well as placing a link to it in your description!

by: Sensei J. Richard Kirkham B.Sc.

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