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How To Use Survey Manager Tool To Improve Event Performance

Are you using a survey manager tool to analyze your events performance

? If not, then it is high time you invest in a comprehensive event registration solution that comprises of a powerful survey report generating tool. It helps when you collect attendee feedback on any aspect of an event; you may implement the improvements when planning and organizing future events.

Why do you need to conduct a post-event survey?

You have put in a lot of hard work to host a successful event. You have to manage the registrations and payment processing- either manually or preferably online, collaborate with all your stakeholders and key customers via emails, promote the event offline as well as across several social media platforms, and regulate every single process on site to ensure a smooth progression of the event. In short, you take utmost care to handle a series of tedious, administrative procedures to make sure everything is in the right place. This makes it only very obvious that when your program is over you are eager to know how the overall event was- if there was any event highlights, what was it that your attendees found most interesting about the event, and what else they felt could be improved upon further.

The best way to gather information about all this is to conduct a post-event survey, tabulate the data collected, and analyze it to get the exact overview. Most event organizers till a few years back were dependent on third party services to get the event analytic done, but now they prefer doing it on their own as it saves a lot of time and expedites the process of lead generation and sales conversions.


How does an event survey manager tool help generate report?

The survey manager tool of the event registration software helps you do the following things to create a survey report for your event:

Create a new survey questionnaire for each new event in a short span of time

Make use of existing surveys

Send survey forms or questionnaires to your attendees, registrants, and authorities concerned via automated emails

Facilitates at-a-glance viewing of the number of respondents and send reminders to attendees who are yet to respond to the survey forms emailed to them

Analyze the survey data using various event metrics

Scores an event by the number of attendees

Save the report in excel format and email it to the authorities for further analysis

A survey report gives you insights into your events performance. Analyze it properly, mark the areas that need to be improved upon, and implement them accordingly when you sit to plan your next event. This will further brighten your events business prospects and help you get repeat attendees for all your future events.

by: Ginny
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