How To Use Wordpress To Get A Better Visibility On Google?
In this virtually advanced world, online marketing is a craze and the reason behind
this unprecedented surge in its popularity lies in its huge success.Mavericks, as they like to call themselves, online marketers have successfully made considerable amount of money by promoting their ventures and products in the right way. Yes there is a right way to do this and a factor that features on top of the right steps list are the search engine rankings. Search Engine rankings define the extent to which your service or product will be seen by the people or potential clients, which makes it very important for your business or service to feature high on search engines, Google being the most popular one. Basically, it is all about getting the keyword right and making it feature in the right place and if you are targeting Google (which you should as it is highly used) Wordpress is your place to be.
The Google- Wordpress Chemistry
If you know how it works, then you also know about the great chemistry that Google and Wordpress share and why Google loves WordPress. Google is the most popular search engine while Wordpress is the most popular blog forum and platform which constantly fuels Googles search lists with fresh content, making sure the content is not stale and boring , so that this engines popularity remains. This is the basis of their relationship and you need to take advantage of that. To know how you can grab this opportunity, read on.
Why Wordpress?
You must be wondering, Wordpress is a blog platform and how can your non-blog service or website get benefited from this forum where you constantly need to write something about your service. First of all, Wordpress does not just entertain blogs, but caters to non blog websites too.
SEO Friendly: Your most important concern is if it will help you in getting more traffic to your site or service. Well, do not worry as Wordpress is very SEO friendly. This platform allows you to create content which is search engine friendly and can easily feature at the top of the list.
Templates: For a good search engine listing, your website needs to look up-to-date, and should suit its purpose as well. Wordpress will give you exactly what you are looking for and this has been made possible with the help of thousands of templates that can be easily downloaded, giving your website a professional look. There are various options of highly professional skins to choose from, and you can decide it by relating them to the nature of your business or whatever defines you the best.
Plug-ins: The site provides you with plug-ins, created solely for the purpose of building your website popularity. Some of the interesting plug-ins help you in creating titles, forming descriptions and Keyword Meta Tags, making things easier for you. Also, because of its openness, the source code is also kept to a minimum for your content to feature regularly.
How to use WordPress for online marketing?
Now you know why WordPress is the best way to achieve higher rankings in Google. The question is how will you do it? Here are a few steps you can follow, to achieve the desired results.
1) The first step to using WordPress is the most basic one. This great platform is free and all you got to do is sign-up for it and download the template and skin you would want for your website.
2) The second step will be the keywords you will use. It all works on keywords, and if you dont have the most searched or most popular keywords, you do not stand a very high chance of being noticed. So now what you need to do is make a list of the appropriate keywords that will help your website.
3) Now is the important part. To make your site look like a regular website and not a WordPress blog site, you need to make some changes in your WordPress account. Got to settings, click on permalinks and change the default structure by clicking on the Custom Radio button. Insert /%postname%/ in the box so that your site appears to be in the format of site.com. Also, get the All in one SEO Pack and activate it through your Dashboard. This will greatly help you in search engine rankings.
4) Now that everything is set, all you got to do is post fresh content on your page so that it is not considered old and outdated, giving you a higher chance of topping the Google list.
These are the few tips and tricks that will help you in using WordPress to get the desired search Engine rankings on Google.
by: Rekha Bisht
Apple, Google Gewinn In Us-smartphone-markt: Umfrage Google Translate Vs Human Translation What Is Google Panda? Jim Weinsteins Tips On Using Google As A Career Tool The Google Android Revolution 7 Ways To Build Google Page Rank To Promote Your Books Three Reason Why Google Buzz Beats Out Twitter Google, Eyebeam and What We Pay For Team Up to Sponsor Data Visualization Contest How we can find google android phones E-Commerce Tracking in Google Analytics Custom Reporting in Google Analytics Advanced Segments with Google Analytics Google Sniper Review - How Does Google Sniper Work?