How to Build Downlines in Multiple Programs
Over the years I have had countless emails from contacts telling me that they have
just joined the latest and greatest business opportunity, that it is going to make them rich and I should join without delay. Shortly having joined the ONE great program that promises them they can retire within SIX months, they have joined the next great program that will make them thousands of dollars within the next THREE months.
So they have sent the URL to their friends, the social networking sites, and a selection of free advertising resources. Now they are going to check their email boxes on a regular basis and look for those multiple occurrences of PayPal or AlertPay Notifications telling them that they have just been paid. After all, the Powerful Recruiting System website they joined showed them a long list of transactions paid to the people who created the system, so that is what they expect to see in their inbox.
Unfortunately, unless you are a master marketer with a HUGE mailing list of thousands of subscribers, then you are not likely to see massive profits within a few months never mind enough to retire on. So people lose a lot of money buying into these schemes, advertising them all over the Internet, and still they don't learn their lesson. No matter how much they lose they just shrug it off and join the next great Matrix Busting System which is THE ONE!!! And so on goes the endless cycle
So why do people do this? Why join multiple programs and try to promote them all at once only to be let down? Because they have learnt that the big money is made from promoting not ONE business opportunity but TWO. The more streams of income the more wealth they earn, and the quicker they can retire as millionaires. So they continue to pour their money into these fancy looking sites with the big houses and sports cars in the hope that one day they hit the jackpot.
FAST TRACK TO WEALTH
I have personally signed up on sites for information that have insisted on me entering my phone number before they let me hit the Submit button. Next thing I know some guy calls me asking a load of boring questions. Telling me that the way to wealth is to MAX OUT my credit cards to get started and the next month I earn some of that back once the sales come in. Finally, after what seems like forever, this guy wants to know if I am committed because he wants me to buy into his Mentoring Program and the minimum entry is something like $500.
Then, after making the payment I will receive a call from my new mentor who happens to be a successful Internet Marketer. This is the guy who is going to have me putting more money into something else with the promise that I will probably get it back within a month or two. This will keep going until I have huge credit card debts, probably a bank loan and a deep dark empty hole in my bank account.
The point I am making is this: there are many people who are always looking for the fast track to wealth and are quite willing to build up huge debts on their credit cards in their quest for success. These people join multiple programs to make the big money much quicker. They are not too worried about the mounting credit card debt because they can easily pay it off when the millions comes flooding in within SIX months. They are targets for scammers who will promise them anything to get their money.
HOW TO MARKET MULTIPLE PROGRAMS
The best and most sensible way of marketing multiple programs is to focus on building one program at a time. Many programs can be put on autopilot once you have put in the work and built a working downline team. By autopilot I mean by setting up an autoresponder to do all the sales pitch for you, creating marketing campaigns that you just need to fund once a week or once a month and even creating some template letters ready to answer some of the more common questions you receive.
Once your first program is making you some money then you can put your profits into a second business. And because your first business takes only a little of your time you can focus on building your second program better. Once that program is established then you can consider a third or fourth program. The choice is yours. Just don't join all these programs at once and then worry about building them.
Professional marketers tell us that the money is in the list. Building a mailing list of people who are interested in your chosen niche is a good idea because you can promote different programs to them. Therefore you are building multiple programs by encouraging your downline team to join them under you. Building a list is an important part of your marketing so I recommend you invest in an autoresponder tool. I personally use Trafficwave as it is low priced and easier to get to grips with.
If you are promoting a business opportunity then you will find that you need other resources to help you in the marketing of it such as:
* Autoresponders * Hit Tracking * Banners * Splash Pages * Business Guides * Domain * Advertising Services.
These resources also come in the form of affiliate programs that you can recommend to your team as additional resources they will need. Trafficwave offers both an autoresponder and hit tracking service, Adkreator offers banner and splash page creation and GDI offers domains. Trafficwave, Adkreator and GDI are programs which all have affiliate plans that pay on multiple levels. And these are programs that you should be using as they play an essential part of building your business.
DOWNLINE BUILDERS
There are many downline building programs on the Internet that allow you to promote a selection of programs with one website. The general idea is that a prospect is taken to a page where they can join a selection of programs and replace the username of their sponsor with their own. Now they have their own customized version of the site.
Downline builders are a good way of building multiple programs as you only have to focus on promoting the Downline Builder itself saving you time and money.
HOW TO GUIDES
A popular way of building multiple programs is by writing How To Guides. People search the Internet for ways on How To Do Something so your guide on a particular subject could be useful to them. So if you wanted to promote a home business opportunity you could write a guide on How to Start an Home Business or something along those lines. You could introduce your main home business and how to get started. Then you could move on to the importance of using autoresponders and hit tracking, getting your own domain etc All pointing them to your affiliate links.
For more information about Multiple Downline Building,
click here to get my 46 page free guide and learn how you can promote unlimited programs with one website.
How to Build Downlines in Multiple Programs
By: Dean Sharples
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