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How to Create Additional Traffic to Your Website

How to Create Additional Traffic to Your Website


If you are a proofreader or an auto mechanic or even the new dentist in town, you will need online advertising for your proofreading or mechanic services or a dental marketing plan.The following are basic principles and tips to increase the traffic and search engine ranking for your website to draw in potential and returning clients:

Your site should consist of products or services for which there is a healthy demand. Utilize keywords by strategically placing them in your title tag as well as distributing evenly throughout your content. Know your customers, what they are looking for and pick your keywords accordingly. Put your keywords in the appropriate fields, such as the title tag as referenced above, but also in Meta tags, headers and descriptions.

Navigation will be difficult if your site is overcrowded with text and images, so keep your design layout simple so that clients can easily find the products and services they need.


For people to find your page, be sure to submit all of the pages within your website, including your homepage, to the large search engines, such as Google, Bing, Ask, Yahoo, Excite, Mahalo, etc. Be sure to submit your information manually to the search engines. Using an automated service is not recommended. Keep your rankings high by tracking updated search engine algorithms and revising your web pages to remain current.

See what your competitors are doing with their websites in regards to design, navigation and content. Be sure to scan the reports and logs from your web host to analyze how you are getting your traffic. In addition, note your visitor location and whether the source is the search engines or links from other sites. Your site should be a user-friendly experience if you wish to retain your visitors.

You might want to add an "opt in" link so that you keep in touch with your visitors by sending them newsletters, discounts, coupons or something like a promotional dental consulting appointment if you happen to be an orthodontist.


It is also wise to write, submit and contribute articles for your website to demonstrate your knowledge, expertise and credibility in your chosen field.

If you are selling products or services online, use simple payment options such as PayPal, credit cards or other reputable online payment services in order to ensure a quick and painless transaction.

Whether you work in administration or are an oral surgeon and aren't familiar with building a website and knowing where to position keywords for search engine optimization, be open to hiring a professional, such as a dental practice management consultant who will ensure that your website and the products and services you are offering for your dental practice is the one to visit for those particular needs.

Business, products and services are ever-changing, and your website should be properly maintained to reflect these changes. Do note that your website is like a virtual storefront, and storefront always change to attract and retain clients. Remember, keyword positioning strategy and a clean, simple and navigable website will not only attract traffic to your website, it will increase your ranking with the search engines, so that when people go to Google, Bing or Ask, etc., because they are looking for a proofreader, an auto mechanic or a dentist, they're going to see youat the top of the list.
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