How to Determine Sites with Good Monetization Promising That You Can Sell Easy!Then Read some potential information on how to Sell Websites

How to Determine Sites with Good Monetization Promising That You Can Sell Easy!Then Read some potential information on how to Sell Websites

The first step in finding a site that has good monetization promising is to find one

that satisfies at least one of the criteria given in the list in the previous section-

that is, there is at least one serious problem with how it is monetized.

With that said, there are other things you should consider, too, when evaluating

the monetization promising of the site in question. In the list below, we'll consider

some of these other factors:

1. The permanence of interface sources. One thing that buyers often overlook in

the market for websites is the permanence of traffic sources. Often, when

a seller attempts to pitch a site, he will show only the traffic figures; and

will say little or nothing about the sources.

It is important to keep in mind, of course, that these sources could be entirely

transitory. For instance, the traffic might be coming from a PPC campaign or from

temporary links on high PR websites.

As soon as the website owner in question stops paying for the campaigns and

the links, the traffic will die down, leaving you with a site that has no semipermanent

sources of traffic.

Furthermore, even if the site owner claims that you can easily replicate the traffic

generation via PPC or purchasing links, it's to be weary of these

claims, as the effectiveness of PPC campaigns can often vary from week to

week; and may need your constant attention, resources, and ideas.

Instead, whenever it comes to identifying sites with good monetization promising, focus

very narrowly on sites that have strong, permanent sources of traffic. More

specifically, try to find sites that receive a lot organic search engine traffic; and

traffic from a broad-base of inbound links that were not purchased.

- 9 -

You can start this by asking the seller to provide documentation on the

sources of traffic. In addition to this, you can search Google using this command:

link:http://www.siteyouwanttobuy.com. This will pull up a list of all sites that link

directly to the URL in question.

Using these results, you should be able to figure out whether the bulk of the good

inbound links were purchased; or whether its simply a broad-base of sites that

have chosen to link to the site and are unlikely to change that once the website

changes hands.

There are many things you can do with Alexa. Among them are the following:

i. Check the traffic and type. Under the "Traffic Stats," you can

observe a range of different important pieces of information.

Personally, I suggest that you focus on the traffic rank, the pageviews

per user, the amount time on the site, and the search %.

ii. Examine how much of its traffic it receives from search engines; and what

keywords and keyphrases it receives it for. Under the "Search

Analytics" tab, you will find a detailed breakdown of the most popular

searches used to find the site. Additionally, you can also look at

keywords by "rise" and "decline" to determine where the site is losing

visitors and gaining visitors.

iii. Audience and clickstream. For some sites, you can obtain a

demographic break-down of visitors. This can be especially useful if

you are planning to introduce a new product after taking over the site.

Additionally, you may also be able to determine the "clickstream,"

which tells you the sites that visitors are most likely to visit after visiting

the URL in question. This can be useful when trying to create a picture

of the types of people who visit the site.

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