How to Stretch Your Postcard Printing Budget
How to Stretch Your Postcard Printing Budget
Is your printing budget a little tight? There should be no reason for alarm; there is something you can do to stretch those funds and make your postcards a reality. Yes, cheap postcards are very much possible. To achieve postcard printing that is within your means, you have to be careful with your options. Make sure you make the right choices so you can have your printing expenditures a little bit lower. This write-up will teach you how to realize postcard printing that will not make your budget suffer.
The first thing you can consider is reducing the size of your postcards. You can trim down printing costs by making your postcards a little bit smaller. Normally, postcards have a 4 x 6 inch size. You might want to bring down your postcard to the regular size if you have initially produced them in a bigger size. Remember, you are aiming for cheap postcards; thus, there is no need to enlarge them. However, if you still want to save some more, you might want to try an even smaller size --- 3 by 5 inches. Always remember this rule: the smaller the print material is, the cheaper its printing costs can be.
Another thing you can do is to employ only standard materials for your postcards. This means you can also choose thinner paper to cut back on costs. Apparently, you want your postcards to be durable and thick but if you want cheap printing, you can opt for lighter paper, at least up to 0.07 inches thick.
Another great idea to achieve affordable postcard printing is to come up with only one-sided color prints. This means you only have one side of the postcard in full color. Remember that full color printing can cost a lot. But if you choose to color your cover only, you can greatly diminish your expenditures. You only need to specify this to your printing company. Not printing on both sides will save you a lot of money you'll see.
If you can get only one side of your postcard printed in full color, you can also consider having the chemical finish or coating on one side as well. Since the back of your postcard is only meant for writing messages, that glossy effect is totally unnecessary. The postcard's faade is still the more important panel; hence, the coating should only be applied on this side. This shall reduce your costs to half.
You can also go for wholesale printing or ordering in bulk. Apparently, if you print or order more, the cost per piece becomes cheaper. So to get discounted rates, you might want to print more. That is if you do have the need for so many postcards.
If you don't get your postcards quickly printed as well, you can lessen your costs. Remember that if you want them in a rush or even if you opt for printing within three days, it can cost you much. So don't choose immediate printing if you are not in a hurry. You will surely save a lot of bucks if you go for full duration printing.
Lastly, to eradicate extra expenses, you should not go for customized options. Make use of postcard templates to aid you in coming up with standard postcard options. Templates don't usually call for any adjustments on the printing equipment; therefore, it involves no additional rates. If you opt for customization, you will really have to pay extra because your customized postcards will require special considerations.
With all these ideas, you can now say that cheap postcards are an absolute reality. Learn how to make postcard printing affordable for you and your printing budget will go a long, long way.
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