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How to move customers from being satisfied to completely satisfied

Although some of the points raised above may seem obvious

, it can be quite common for an organisation to overlook some of these aspects and then wonder why they are losing customers. In my experience of the language industry many companies are good at what they do but don't really consider how they will deliver their service and what they want from their customers. In these situations it can be useful for companies providing a service to get back to basics and work out how to improve on the areas discussed above.

How to move customers from being satisfied to completely satisfied

By: James Wilson
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