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Human Resorce Management,Organizational Behavior and Marketing Management lessons from Indian movies

Human Resorce Management,Organizational Behavior and Marketing Management lessons from Indian movies


The sad part of present education system is lack of creativity, imagination and innovation in teaching. Good Movies can be used as a tool ofeducating the students. In recent timeswe had couple of good movies which showed certain aspects of Human resource management, organizational behavior and marketing management and salesmanship. One movie showed what kind of coach is required to guide team to success. It's central theme was team work as a necessity for achieving success. The other movie showedthat employees seek active participation in their job.The lack of job participation can create frustration to the point of driving them towards entrepreneurship. It also showed that most of the employee's belong to theory Y assumptions and can work with dedication for customer satisfaction andbusiness profit. Then one other movie had the message of corporate social responsibilty that business houses are accountable to society for their products, services andcustomer well being.

The Human Resource Management and Organizational Behavior aspects covered are like:

1.Team work is must for organizational success.

2.The concept of job enrichment, employee empowerment and participation are key to their motivation.

3. Customer satisfaction is vital for customer retention andcreating profitable business.

4. Business ethics are still important for organizational success.

5. The job of the manager is toidentify the strengths and weaknesses of the employee andmotivate them to use their strength for their own and organizational success.

The purpose of teaching is enhancing learning which can be better achieved by innovative approach to teaching and learning.Role playing, case study, industrial visits, internship and many otherapproaches can be used to make management learning effective and stress free.
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