Hurray I've won an extra set of wooden spoons with my kitchen utensils order!

Hurray I've won an extra set of wooden spoons with my kitchen utensils order!

It could happen, but only if you run a marketing campaign offering this as a prize? However how many variants of this offer could you create and which one would be the best offer? Do you offer wooden spoons, tin openers, carving knives the list is endless and each offer you think of will appeal to someone different. You could try multiple offers or you could try scratch cards?

Scratch cards generally have multiple different prizes and if you order scratch cards you generally receive them in separate piles and you need to mix them up. If you are using them as a sales tool to promote your business, you could have say four different prizes and keep your cards behind the counter in four separate piles. Then your offer could be a free scratch card for every customer and show the various prizes on offer. When a customer comes in sound them out over the most appropriate prize as they are making their purchase and supply them with the most appropriate scratch card. Even if people realise it is a fix, they have got what they wanted!

One offer that is currently available from Creation Publicity provides you with 250 sets of four different cards plus a further four Star Prize cards. Before you consider this offer though, you should read their top tips on Scratch Cards to ensure you stay within the law and use them effectively:http://creationpublicity.com/scratch_cards/top_tips.php

* To avoid the promotion being classed as gambling you will need to give these cards away free to everyone who asks. See http://webarchive.nationalarchives.gov.uk/+/http://www.culture.gov.uk/gambling_and_racing/fact_sheets/fact_prize_competitions.htm for further details.

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