The customer retention research is a very important step that you will have to take for your company's well doing in the service world
. It will help you to know whether your customers are happy with your product. And above this, you will also get an idea as to what all things you need to do in order to make them stick to your product only and be loyal to you. It is very difficult to have loyal customers for a company for a long time. But if you get an estimate or a goal then attaining it will become easier. You will also get proper motivation to achieve the targets of your company. So what are you waiting for now? Pull up your socks and take a proper customer retention research for your company soon.