Interior Design: The Missing Piece From Your Restaurant

An ugly restaurant is a failing restaurant

An ugly restaurant is a failing restaurant. Price, value, location, service and, of course, the food are all areas which restaurateurs must optimise if they are to make back their investment. There isnt a restaurant owner in the land who doesnt work carefully to ensure their food is of the very best quality. They wouldnt dream of opening their doors if they didnt think their service was suitable for the area in which they were situated. Its surprising, then, the number for whom restaurant interior design is only a secondary consideration.

The food must be good and the price right, but it wont matter if people dont want to be IN your restaurant or, worse, if the layout of your restaurant is such that bottle necks are constantly forming, waiting staff cannot get between tables easily or the noise from the hand dryers in the toilets drowns out conversation.

The first thing a restaurant interior design will do when hired to design or redesign your restaurant is to consider the ergonomics of the place. This means to create a layout which is suitable for human use as this will lead to efficient operation. Most restaurants rely to a large degree on passing trade and for this reason are generally to be found in prime retail locations. Renting or buying such space is inevitably expensive and so the size of the restaurant is limited. Failure to adapt to this limited space can be disastrous. If waiting staff have to squeeze between tables or if they have to pass through the same gap in order to reach a number of tables, accidents are likely to happen. Staff could collide, guests might shift their chairs out suddenly, etc. Good, ergonomic restaurant interior design will ensure that the distance a waiter or waitress has to carry plates is as small as possible. In multi-layered restaurants, a good old fashioned dumb waiter prevents staff having to carry trays up and down stairs. Many restaurants are designed to ensure there are multiple paths for waiting staff to take to most tables, so the chances of collisions or staff have to queue are reduced

Even if you already have an existing property, it's worth considering how restaurant interior design can help you. Are there any small, but niggly problems that you have noticed with the operation of your restaurant's layout? Perhaps it just needs a spruce up: something to give it a new lease of life. It is the design that makes a great restaurant as much as the area in which you have to work; the Ivy is down a relatively minor side street and yet is one of Londons most exclusive places to dine.

The cardinal sin of restaurant interior design is to go for the generic. Unless you want your restaurant to look like a McBurger outlet, then a restaurant interior designer will work hard to ensure it has its own character. In extreme cases, one can end up with restaurants such as New Yorks famous BED (now closed), where diners ate reclined on four poster beds. More commonly, this can mean carefully thought out design choices which reflect some internally consistent thought.

No matter the size of your restaurant, it needs to be a place people WANT to be. Food tastes better when people are enjoying themselves. Great design means yours isnt just a great restaurant; its a destination.

by: Dylan Pugh

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