Internet Network Marketing - How To Prosper Using 3 Simple Steps
Internet Network Marketing - How To Prosper Using 3 Simple Steps
Internet network marketing is on the brains of most network marketers who are struggling in their business or just people that realize where the industry is going. A few of you may have even lost a prospect to someone they found online who is doing internet network marketing.
My goal in this article is to break down a simple strategy for you to better understand how internet network marketing works and how to go about leveraging the internet with your current business.
For starters, you have to recognize that the concepts and fundametals of traditional offline marketing is essentially the same as internet network marketing. It comes down to 3 basic steps.
Step 1 is build a list of people who are open to what you have to offer.
Step 2 is where you build a relationship with that list through a semi-automated email marketing follow up process.
Step 3 is marketing to that list after the relationship has been built.
Let's begin with the first step of building a list, which most merketers just associate with leads. Building your list of leads on the internet is different than off the internet. There are millions of website, companies and people online who are all in essence shouting the same things that their product and concepts are the best.
Most people who begin internet network marketing come online still doing the same thing they did offline which was pitching family, friends and anyone who can fog a mirror. I think you know what I mean, you know that person on Facebook that won't stop posting links on his wall about his company.
To succeed online you must use a different strategy So how do we go about this? Simple, while every person is basically saying the same thing, you come from a position of providing value to everyone. No pitching, no selling, just giving value.
Value can be given in way to many ways to list in this article without getting carpal tunnel. But you can use several separate strategies to build your list. You can execute article marketing, video marketing, social media, Facebook marketing and the list goes on with all the different strategies you can use to market with.
Next in our internet network marketing business, you have to build a relationship with the people on your list. This is the same concept that has been used for years with traditional network marketing before the internet. People join people who they know, like and trust. So you it's essential to build that foundation of trust with people for them to join you in your internet marketing business. You also have to mean it, okay. You cannot say that you care about that persons success when you really do not.
With internet network marketing you can do this a few different ways and they all work great. You can start an email auto-responder with a whole set of emails that go out every day with a message having them go check out this training you did. When they go there they see a video of you and see the value that you're able to provide to them.
Relationships can be built actively as well on social sites such as MySpace and Facebook. If you love connecting, chatting it up with people and you've got the time, then you can go have a ball doing that. You can also combine several methods to build a relationship with your leads.
Once the relationship has been built or late in the process, you can market different affiliate products that would help them with what ever problem they are having in their businesses. Maybe they want to learn how to set up a blog, do videos or setup ppc campaigns. You can help them with that through affiliate products.
Finally, now that you have provided so much value to their lives and opened doors that they did not even know existed until you graced them with your presence, they will at this point be more open to joining you in your opportunity. And if they don't, you've just built a strong relationship with a person of similar views and interests, that could develop into a more mutually beneficial relationship as time goes by.
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