Introduction To Animation And Graphic Designing

Gone are the days when people used to build and access static websites

. Due to several advance techniques and software now very dynamic sites are being designed and developed. Animation and graphics also play important role in publicity of site.

The term animation is very vast but in simple language it can be narrated as motion picture. It can be broken in to two categories: 2D and 3D. 2D means two dimensions i.e. length and width of graphic are parameters considered. Examples of this technology can be viewed on cartoons on television channel, e-cards, advertisements; websites etc. Micro media flash, Photo Shop is the development environments used for adding motion. Most of the web developers use this type because the website becomes attractive, catchy and mainly it does not become heavy. It can be also called frame by frame animation.

3D as the word indicates three dimensional. In this the height, length and the width of the object is shown while active. This is very advance type and widely used for films, projects. 3D max, Maya, Anim8r are the some of the examples software packages used for this purpose.

The quick rise in information technology and great need of visual appeal gave birth to graphic designing. Creating the graphic is a step proceeding to applying motion. It plays the significant role in advertising, animation, web designing etc. Graphics designing is used in branding of the institutions, companies. Environment designing also have to use graphics for way finding, exhibition, signage. Tablets, charts, graphs are also one type of information design.

Graphics involves signs, symbols, pictures, charts, graphs, banners, logos, marks, photographs, text etc. It is like international language which everybody can read. There are numerous software in market in which you can design graphics, Photoshop, Coral Draw, illustrator are the best examples.

Anybody can be graphic designer and animator who have knowledge of graphic and animation software. People are working as freelancer, running their desktop publishing center. It doesn't also need any license. It is the field which is never dying. Every small and big organization in any sector needs publicity for growth.

Pictorial representation and animation are the best media for advertising whether online or offline. They help in better understanding of product and services. There are also catchy and attractive and easy to remember. Animations were earlier used mainly for targeting customers of young age. Hence it was used mainly for promoting kids product and services. Now it has also expanded to educational field and in presentations for better understanding of concepts.

by: ronal

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