Iphone Apps Marketing Is The New Job On The Block
The number of electronic that we are dependent upon is endless as we cruise through our daily lives
. We are so addicted to the gadgets that if our phones battery discharges then we go numb and feel like we are paralyzed. Everything from our palm to the kitchen the only visible pertinent thing is a gadget. There was a time when pagers were a luxury and people had not even heard about mobile phones. But in the last few years people cant live without smart phones let alone normal, regular mobile phones.
Communication is undoubtedly made easier by smart phones. One can access personal or business mail at any place at any time. Also the ability to download mobile apps has certainly made smart phones a difficult to live without gadgets. iPhone has emerged as a state of the art smart phone synonymous with class and innovation among the bandwagon of market leaders. Apple products such as iPhone, iPad have become very popular and have developed the global market fir iPhone apps marketing and developing.
There is an increase in sale of iPhones in the global market due to the plethora of remarkable iPhone apps. There are over 500,000 applications available in the iPhone market with over 25 billion downloads. The iPhone apps are have taken the market by the storm. Also accessing apps on iPhone is easy, entertaining and effortless. Various customer needs from utility, gaming to productivity are catered by at the iOS store.
Having specific key words are very important for an app to appear in the search list. When optimizing the iTunes page Long tail keywords which has medium competition and mostly searched for have to be chosen. While submitting an app to the AppStore, Keyword phrases have to be entered in the keywords option. Other iPhone apps marketing gimmick includes regular updates. It is essential to keep on updating apps to make it compatible with higher versions of operating systems. This will result in more and more downloads improving its ranking in the apps market.
Press releases are a great marketing tool to build a buzz around an application. Creating news and buzz before an app goes live in the AppStore is important as it gives the much needed media coverage and positive influence. There are many popular blogs which give coverage to new apps free or at a minimal cost. They also give review as video reviews are a great way to boost its popularity. iPhone apps marketing also includes downloads and reviews. Buying the app from the AppStore and giving reviews on the web increases its ranking and also increases the possibility of the app becoming app of the day or week.
Creating a new app and submitting it in the app store is not enough. Proper iPhone apps marketing should be undertaken so that your app stands out in the plethora of apps available in the iOS stores or iPhone markets.
by: Mac Robo
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