Is SEO All Just Hype - And Does It Work?

Author: Mr Online Dating

Author: Mr Online Dating

Many people are critical of the monopoly Google has in the search engine market, but the truth is that thanks to Google and search engine optimization, many people are making big money as a result of the market share Google enjoys. With all the debate of search engine optimization strategies, few would argue that link building based around the topic of a website or web page is the ideal way to implement a great SEO strategy. If you can write good quality articles and have a basic knowledge of HTML, then gaining quality back links is not hard to do. And more importantly, this type of strategy is endorsed by Google. Depending on the competitive nature of your industry, a well researched onsite optimized website can rank very well based purely on a websites site structure. Do keep in mind that you will normally only achieve this success if your site is of a niche topic. When you start to face competition, Google will rank a site higher depending on the quality and amount of in coming links. Search engine optimization is not always about clever techniques designed to manipulate the search engines, well thought out articles and content that are effectively marketed will not only bring your website back links, it will also determine how Google ranks your site and how often a website is crawled. When you provide the search engines with lots of unique content, the bots will come back to crawl your site on a regular basis. To avoid republishing an article many times and losing the affect of its original/unique condition, many seo services and experts will make multiple versions of the article so when ever the article is republished it is viewed fully or partially as unique and original, and back links acquired in this manner hold far more value than republishing the exact copy of the original article. Many people still swear by employing several SEO techniques ranging from link exchanging, directory link submissions, blog commenting, and the one we like the most - link baiting. When Google sees a link pointing to a website, it does not automatically give that website credit for that back link. Google will assess the value and effort that has gone into obtaining the back link before it decides whether to reward your site. If Google looks at a link pointing to your site and sees that it has just been randomly posted without offering any content, or there is no review process for the link to be posted in the first place, then that link will have little or no importance in the eyes of the Google Gods. Be wary of seo companies that guarantee a specific result or ranking. Unless you own the search engines, you cannot predict the ever changing dynamics of the Google algorithm. Here is a quote taken directly from the Google Webmaster Guidelines - No one can guarantee a #1 ranking on Google. Beware of SEOs that claim to guarantee rankings, allege a "special relationship" with Google, or advertise a "priority submit" to Google. There is no priority submit for Google. Our advice - stick to the SEO strategy of quality content marketing, this strategy has withstood the test of time since search engines were invented.About the Author:

Affordable SEO Services provides quality search engine optimisation SEO Sunshine Coast including legitimate link building services - strategies Australia We also provide free advice for webmasters looking to improve their search engine rankings.

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