Is Your Website Crafted For Success?

Good, effective websites for doctors inform patients and referrers about your special expertise and services

. Your website should have custom text and branding elements (be it fonts, colors, layout and imagery) that make the site exclusively yours. Apart from having a custom design that matches your practices branded look and feel, your website should be built and developed for ease of use and SEO.

Your website should also have capabilities for:

Flash headers & design

Content editor that allows you to make live updates

HIPAA-compliant interactive forms

SEO meta-tagging & description

Google Maps integration

Social media sharing links

Google Analytics

Photo galleries

Superior features can boost effectiveness

Each of your enhancements is available for integration into your site, as per your budget:

Video embedding with the help of e-videos

Shopping cart & online bill payment portal

Safe user registration and special access privileges

Patient satisfaction surveys

Secure physician referral forms

Patient education library on your website

Full service email accounts

Pay-per-click (PPC) marketing options

Search engine optimization (SEO)

The most efficient websites are visual, functional and findable. There are thousands of designers out there who can design beautiful websites. But the real challenge is designing a visually effective, functional website that comes up high in search engine rankings and draws traffic. Your website should cover HTML and title page optimization, internal links, site maps, keywords, meta data and a patient education library. These development features all contribute to your websites relevance and help pep up your search engine rankings.

Get to know how web design and development programs can boost your practice marketing efforts.

by: Barnali

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