JVPress Review - Wordpress 3.0 Theme
JVPress Review - Wordpress 3.0 Theme
JVPress Review - Wordpress 3.0 Theme
What is the most important method of marketing today? It is online video marketing.In the offline world, video marketing has long held a prominent place.
For instance, videos sent on DVDs or CDs have often been sent either directly to potential customers or in response to a request for more information. Perhaps the most obvious and long-standing example of video marketing is simply the television commercial. But Infomercials cost a lot of money to produce and to get broadcasted. Conversely, DVDs don't cost much to produce, but they do take time and money to send out to potential customers. This is why the great marketing revolution of today and tomorrow is Internet video marketing. It is the least expensive and least time consuming way to get out your images and words to as many people as possible, as fast as possible.
If you've EVER been on the internet, then you've probably heard of a little site called YouTube. Although there are many other video sharing sites, YouTube is by far the market leader. Billions of people around the world watch videos on YouTube every day. You may not believe it, but current estimates place YouTube at 2 billion hits per day! Even more important for marketing purposes, the prime demographic using YouTube is individuals between the ages of 18 and 55. One of the ways that YouTube best reaches wider audiences is by having people embed uploaded videos into their own websites.
And the best part of it all? It costs you NOTHING to upload content to YouTube. Perhaps even better, making the video itself can be fully outsourced or else automated with certain software that costs the user very little. (And, to be fair, even if you do pay someone else to make the video for you, your return on investment is still amazing!)
For quite some time now, it has been known and appreciated that websurfers convert much much better as a result of having viewed video. It still makes sense to have some text below your videos for those select few who prefer to read, but they are definitely now in the minority. By using video marketing, you are able to sell your idea or product much more effectively and remain in the customer's memory for longer.
The single largest reason people fail at video marketing is because they're never able to properly integrate their video into their website. Fortunately, JVPress is changing all of that by making it push button easy to place video into your website.
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