2010 saw Aston Martin celebrating its product line up by demonstrating its ability
to react quickly to customer demands and create tailor-fit sports cars. Aston Martin is a small volume manufacturer, this year the cars created will cater for individual tastes across the world, the selection of new cars include:
Aston Martin V12 Vantage Carbon Black,
Aston Martin DBS Carbon Black,
Aston Martin DBS UB2010,
Aston Martin V8 Vantage N420 and now new
Aston Martin DB9
Individual tailoring began in February with the production of the Carbon Black edition, a month later to celebrate CEO Dr. Ulrich Bez's tenth anniversary for creating 40 limited edition UB-2010 Aston Martin DBSs, Aston Martin made a Works Tailored commission. Dr. Bez is personally signing-off each example that features unique specification which includes metallic leather with a woven leather seat insert.
Aston Martin announced the Aston Martin V8 Vantage N420 limited edition in July 2010, a race inspired version of the V8 Vantage celebrating links with the famous Nurburgring Nordschleife where the development of all Aston Martins takes place and where multiple Vantage enter to compete at the Nurburgring 24 hour race.
The new Aston Martin DB9 editions offer three juxtaposed options:
Morning Frost luxury - Aston Martin DB9 Coupe with sophistication in a pearlescent white exterior with a befitting metallic bronze leather interior
Carbon Black paint - menacing sport specification
Quantum Silver which featured in the James Bond movie Quantum of Solace
The three editions are bestowed with a unique laser etched sill plaque depicting the famous wings insignia along with "Morning Frost", "Carbon Black" or "Quantum Silver."