Join Thousands Of Stores And Shops Chain Strategy: How In The End Should Be Open

Join Thousands Of Stores And Shops Chain Strategy: How In The End Should Be Open

Around the store brand market strategy: shop around or is located in the market, market, multi-category brand choice as a mainstream brand 45, because the market is that shoppers plan cheap, cheap is the last word. 45 class brand profit margin is very large, floating space can be relatively large to meet customer demands for bargaining, so the market around the shop are three basic systems world without brands. Community store brand strategy: two three brands for the major brands, as a class of customers to shop the brand, very few communities in the grade is not enough to buy a class brands. Considered a mainstream living quarters, the brand's reputation is on the one hand, the product quality must be protected, first-class quality is the basis for the development of the community shop. Domestic residential real estate can only use expensive and cheap real estate category, while positioning the so-called foreign Zeyi crowd of people by groups, saying the Chinese people abroad who are very clever interpretation, and interpretation of local origin but is not famous. Community shops should choose reliable people familiar with the quality of the brand better, because in a district with a brand if you choose not heard that feeling is not known to customers face a relatively small circle of communication must be easy to brand the main terminal.

Shop is absolutely inseparable from the brand's future development, rational use of resource advantages into full play the brand of resources to achieve the brand benefits and brand benefits of maximizing the scientific and rational planning by strengthening the brand's competitive advantage shop by brand shop upgrade upgrade performance, relying on the influence of the brand to maintain the sustainable development of power outlets.

Chain store owner should re-examine their own shop, to re-examine the role of the brand to re-examine the trend of future competition shop by brand strategy to beat the competition to achieve the ultimate goal of century-old heritage.

Case Support: Run-Suo Naier Professional Team Professional boss, Professional staff professional development model, Shandong Kaida powerful combination Holdings Direct mode, so that Al Qaeda cosmetic chain become the fastest growing in Shandong chain, Zhiyuan wash the sparrow strategy, adhere to local Direct other ports joining zone model, achievement of 70 chain stores.

Yun Sha Naier successful model: the high-end fashion group orientation, the Department joined the Development Strategy Direct other ports, four years, children become Shandong Weifang Run Shanai largest and most professional chain of institutions, professional embodied in the shop location store image, brand planning staff training and product display Marketing FromEMKT.com.cn planning, a set of scientific and precise operation system, composed of various elite team of consultants based, support the rapid development of franchise shops in rapid promotion, management Management Marketing chain better skill level than others.

Yun Sha Naier guiding ideology is a professional thing to the professionals running a resolutely do not do good things they do not. Long Run Sha Naier direct sales stores must be marketing majors in college, experience-based marketing manager must make up the lesson, franchise owner of the shop must keep pace Run Sara boss classes marketing seminars management class to participate, delegate and then delegate to the fish while fishing, because the business value of long-term development rather than immediate benefits.

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