Just How Serious Is Spam?

Does just claiming to be antispam make a site legitimate

? This article highlights the differences of opinions stated by Google's Matt Cutts when questioned about the legitimacy of a Mahalo page. The article argues that if you have enough venture capital and have a well oiled public-relations machine, then you may be able to get away with a lot more than sites with less clout. Does this mean that Google is favouring wealthy ad partners, and that the Webmaster tools they provide are nothing more than arbitrary tools to be used by the week and timid? Read the article and you might find some surprising answers.

by: Timothy Wainwright

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