Keyword Optimization: 10 Tips On How To Go From Zero To Hero In Gathering Traffic

Do you feel like spiraling down the blackhole of doom with your SEO

? You have the best site in your niche but can't figure out what's wrong? Where did all the sales and the traffic go? Let's get to the bottom of this mystery. Use your Keywords Tool and scrutinize your keywords. They might be the probable cause of it all. Use the different modules and always take note that you must know exactly which keywords to target to get the best return on your time, effort and money. Apparently you need high traffic keywords that result in sales because this is how you make money. Your keywords are the first thing people search for and not your site. Save yourself from all the misery and stress; get your keywords right.

Most online businessmen already realize the importance of traffic to the success of their sites. And of course, this realization comes and the questions on the ways on how to improve their site's traffic.

Here are some tips on what to do and what not to do to increase traffic into your site:

1. Write articles for other sites.

Getting relevant and high-quality links into your site is very important. But how do you persuade people to visit your site considering that you are a new marketer? Well, make use of the already popular websites, the "authority" sites, and then post articles that are related to them.

Write expert articles with relevant content; submit them and get them published to the websites that have lots of links to them. By making sure that your article is published, the heavy traffic of these authority sites provide, gives your article more than a fair share of exposure.

2. Submit articles to online-archived newsletters.

Submitting articles to archives has always been popular. Even in the early days of online marketing, this method has been a popular move by internet businessmen.

Now, what you want to do is to make an exclusive relationship with only one newsletter. Instead of passing your articles to many random newsletter sites, make sure to just choose one and then establish a form of relationship with that one. Make sure to also see that the online archive of that newsletter is a good one and that previous articles submitted to that newsletter still shows up in search engine results.

3. Submit short briefs and hints to newsletters and blogs.

The thing about newsletters that even after a decade or two; they can still be referenced. Thus, the links to your site stay preserved for more than a decade later after you've passed your article to them. You can also submit tips and hints to some popular blogs.

4. Include some keywords with your online profiles.

With an innovative mind, you can turn just about anything into a traffic generator. For one thing, you can also add some keywords or one specific keyword into the profiles that you have online. However, make sure that the phrase is relevant and doesn't sound too awkward or out of topic.

For example, if your business is Best Cardio Exercise, you can add, that phrase into your profile. Mention that you have a site into your profile essay or introduction. Like say, "I am Tom Jerry, and I have site promoting the Best Cardio Exercise and that is a healthier means to loose weight and stay healthy" Mention it casually and don't go much into it because remember, your profile isn't strictly for your business. It can be your affiliates profile or your social networking profile.

5. Make use of one-way links more than reciprocal links.

While reciprocal links were important before, they aren't as important now. They should not be used as a major traffic-generating tool. They are, however, still useful, especially for newly established sites.

Also, here's one of the many warnings from Google:

"Keep in mind that our algorithms can distinguish natural links from unnatural links. Natural links are links to your site that develop as part of the dynamic nature of the web when other sites find your content valuable and think it would be helpful for their visitors. Unnatural links are links to your site placed there specifically to make your site look more popular to search engines." Source: http://sitemaps.blogspot.com/

Google's webmaster guidelines say plainly:

"Don't participate in link schemes designed to increase your site's ranking or PageRank."

6. Offer people a link and get them to republish the articles on your site.

Include your site as one of the sites that enable people to print and republish your articles. After your article, put down consent to re-print the article at their own site, provided that they include the resource box in the end too, this contains your link.

However, if you want your content to be unique to your site, then don't use this method. Especially since search engines like Google tend to omit sites with similar content in its results for searches.

7. Publish a newsletter.

Newsletters remind your visitors that your site exists, and also allows them to read the updates you make in your sites. This makes them see more into the site than they already have, and allows you to connect to those otherwise casual visitors to your site.

Persuade them to return any keeping your newsletter content fun, yet relevant. Newsletters not only provide marketing opportunities but they also add to your credibility. Besides, they are really great traffic generators.

8. Try using Aweber to make your newsletter.

Aweber is a reliable tool in publishing newsletters and distributing it. It also has less hassle into it, so even new businessmen can work it out. Aweber is already well-known and reliable in terms of it's service. It has a very high successful delivery rates online. Also, it handles subscribes and unsubscribes automatically, and allows you to view the statistics, so as to help you improve.

9. Submit your newsletter to newsletter directories.

You can submit your newsletter articles to the Ezine newsletter directory, or to other newsletter directories. Though this doesn't really rake in huge amounts of topic, it allows other people to know about your site, and disseminates information well. Moreover, remember the archives and how they get to stay around longer? Then make sure that your site's links gets preserved for a longer time.

10. Write good testimonials.

When you read a good e-book or newsletter, or used a relevant service, or tried out a product, write a quick note to the author, making sure to provide your site's link. Sometimes, especially if your comment or testimonial is a good one, it gets published, along with your site's link. Just be careful what you write though.

by: Andrea Carless

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