Keyword Stuffing is an unethical SEO technique to get the top ranks in search engine results. It is an intentional plus calculative effort to engrave specific keyword phrases in the content of a particular web page.
This is a search engine optimization technique mostly observed by adult websites for promotional purposes. Keyword stuffing is hugely popular for its abuses than for its uses. This technique works toward attracting more and more traffic to the web page so that by hook or by crook they get the preferred rankings. For example:
The Keyword stuffers hide the irrelevant words or keywords by the same color as of web page's background.
Few of them infest their content with greatly desired words like 'sex' no matter those words are relevant to the main pretext or not.
And few of them just indulge in creating a content that is stuffed with keywords and only keywords resulting into nothing more than a rotten matter.
Therefore the leading search engine like Google and MSN set out specific rules regarding Keyword Stuffing banning the so called adult sites created by stuffing freaks.
These guidelines actually crushed the basic practice of rating which was based on the keyword frequency. And in contrary the theme based keywords made a way that actually relates to the content crafted in the website. Secondly there came a rule where a specified degree was directed to infuse certain keyword and even the position was defined to stuff the keywords. It clearly directs that to promote any adult website stuffing can be done upto 10% in headings, first paragraph, ending and little in the middle is suitable. And for any adult web marketing firm it is highly recommended to follow the basics.