Killer Ways To Make Your Online Testimonials More Believable
Testimonials are the best way of garnering trust of consumers
. But sometimes testimonials also dont do much help if it hasnt been done in the right way. There are some productive ideas on how to use testimonials effectively to succeed in your business.
Ask people to mail their picture with the testimonial that they have written either about your website or about your product or service. If they dont have a picture scanned then you could simply ask them to mail the picture and you can have it scanned at your work place. A testimonial with the picture of the person adds more credibility.
Most people on reading a testimonial feel that it is dubious. To enhance the authenticity of your testimonial it would be best if you could ask people to send in their text signatures. You could then scan it and upload it on the website. This would make the whole thing more believable.
If pictures and text signatures dont work for you then you could upload an online audio of the person. This would increase both credibility and authenticity. People will have no two thoughts in their mind that the testimonial is false. The online audio of the person will give others no option but to believe that the information provided is true and accurate.
An online video of the person giving the testimonial is another way to make people believe that the information is correct. Or you could also ask people to have their testimonial written in postcards. Then ask them to scan it and send it via e-mail. Once that is done you can upload the scanned post card on the website for reliability.
Another way of making testimonials count more is by asking people to send in their complete profile with their testimonial. This would give visitors to the website the belief that the information provided above is right. This will make people believe in your products.
Or play the persons voice recorded when the visitor clicks on to the link. E-mail messages, contact information or a video message are other great testimonial ideas.