Know What Your Target Website Function Is During Website Planning

Every website owner wants their site to be the top searched site over the World Wide Web

. They created it in order to be viewed by people. If your site is something you get profit from, having a good amount of traffic going to your site is essential. To do this, from the start of the planning stage, you need to identify what type of website you want to produce.

Placeholder is the most basic type of website you can create. It is a simple static website that is created just to make your presence known in the online world. It is typically comprised of the information of your products or services and your contact information. This is a non-interactive site and it is quickly being considered as primitive nowadays.

Another use for your website is a marketing tool. Website marketing is big for it is less expensive than offline marketing. If you want your business to be known not only in your area but across the globe as well, indicate marketing tool in your website planning. Websites are great tool for marketing for it can be reached worldwide plus it is available anytime and any day.

Websites today are now also being used as a sales tool. Note that marketing and sales have different functions so do not mistake one for the other. Sales involve purchasing, the actual buying of goods and services, which can be measured in monetary amounts. Websites who plan to do this should have proper website planning and web architecture since a lot of factors will be considered here.

If you do not yet have the budget or the skill to create a dynamic website, you can start with a simple static one. You can just then build up from there. Include in your website planning your plans for expansion so you are not limited with your original site design and structure.

From having a placeholder type website, you can go further and build it into a marketing tool. As more and more people become aware of your products or services, as you get more inquiry, it is only natural to progress into a sales type website. Just remember that everything needs careful website planning in order for the transition to be successful.

by: Davis Ali

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