Know When To Sell Gold
You cannot, it seems escape the constant ad blitz and marketing messages on the virtues of selling gold for cash nowadays
. Whether it is the television or the banner on the street, everybody is pushing you to sell gold for cash as if there is no tomorrow and what's more, people seem to have been greatly influenced by these messages as is evident from the long lines outside the jewellery outlets.
People seem to be keen to dispose of anything that consists of some gold or silver and the list ranges from old watches, coins, bowls and even candlesticks. Yes, the economic downturn has made life quite difficult and many people have run up financial burdens that they are finding cumbersome to settle. Their attempt to sell gold for cash is to mitigate this hardship and that is understandable. However, there are other quite financially well off people who are also caught up in this frenzy and maybe they need to pause and ask themselves whether they are indeed doing the right thing.
While it is important knowing how to sell gold and get the maximum return for it, the timing of such a sale is of equal importance and needs to be recognized. You need to understand that as in most commodities, market dynamics would dictate gold prices too and selling gold at the opportune time is necessary to reap in the best return.
Let us look at some of these market influencers in some detail.
a) The price of gold
It is self explanatory and one of the reasons why people are keen to sell their gold currently. The price of gold has shot up and reached all time highs towards the end of 2008 and the beginning of this year.
b) Demand for gold
In the past, gold used to be bought by select individuals and companies and they used to prefer buying gold from either the brokerage or top companies only. However, this trend has changed and you have more buyers lining up to purchase gold from even individuals who are willing to sell them and that changes the market dynamics. When the demand increases, it pushes up the price of the commodity and that is exactly what is happening with more buyers available. This will change when more and more sellers enter the market and flood it with excess stock.
c) Transaction convenience
A lot depends on how convenient it is for the seller to sell his gold and as long as he is not put through a lot of hassle, he will conclude the transaction and perhaps talk about it to his friends as well.
The good news is that currently all the above factors are skewed in favor of the seller. Gold prices are at all time highs and continue to surge ahead. Consumer friendly buyers are now willing to give the best prices and the transaction is easy. The internet has made getting the sale proceeds a breeze and all these have motivated hordes of people to sell their unwanted gold for cash.
by: Lawrence White
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