Advertising slogans have existed for several decades, with each company having their own unique advertising slogans. Among these many slogans, some have become famous advertising slogans. These slogans have found their way into our hearts and souls over the years. There are many reasons why these advertising slogans became famous.
Arguably these slogans had a good use of words. They appealed to the emotions of the people. They had a good content (content refers to the information given to the customer through the slogan) and they were somewhat humorous. Therefore people were attracted to the slogan.
Another, less obvious aspect of these advertising slogans is the product or service with which it is associated. Most analysts agree that some advertising slogans became famous because they were used by a famous product or service. This means that if these advertising slogans were used by an infamous company or business, then these slogans would not have gained the fame they have gained today. It is said that the slogan drives the product/service to success. It is also correct to say that the product/service drives the slogan to success.
In either case, these famous advertising slogans have much influence over the people. The influence provided by these famous slogans can be harnessed by other businesses as well, in order to advertise their own products/services. While it is illegal to copy a slogan of any company or business, it may be possible to extract the goodness of these slogans and develop a new slogan. There are two ways to extract a slogan. One way is to extract the meaning of a slogan, while the other method is to extract the sound of the slogan (this means using words which have a similar sound). Indeed there are several companies which have made their own slogans based on other famous slogans.