List Building (Email Marketing) - 6 Reasons Why You Should Use it to Make Money Online

If you really want to make money online, it is best to build a list

. What is list building? It is the process of collecting email addresses of visitors to your website or blog so you can follow up with them later.

You have a much better chance of selling your product this way than trying to get them to buy on the first visit to your website or blog.

Here are 6 reasons why:

1. If you send visitors straight to your website and they don't buy from you, they are gone forever (in most cases). And you don't have any of their details to follow up with.

2. A typical website conversion rate (if you are lucky) is 2%. That means that 2 out of every 100 visitors to your site will buy.

3. A typical opt-in conversion rate. That is, the number of people that give you their email address, so that you can follow up with them later, is at least 10% and it can be much, much higher.

4. It is a well known fact that it can take an average of 7 contacts with your prospect to make a sale. So one visit to a web site reduces your chance of making a sale significantly.

5. You can build more trust, credibility and a relationship with your list by email. This means they would be more likely to purchase from you in the long run.

6. Once you have a list of subscribers, you keep them for life. It's like owning your own traffic stream. Push a button and you can send a lot of people to a site. This means, it doesn't matter what changes in Google or anywhere else you rely on for traffic. No one else can take your list away from you.

List Building (Email Marketing) - 6 Reasons Why You Should Use it to Make Money Online

By: J Pal

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