Local Seo Case Study: Plymouth, Massachusetts

Whenever you picture Plymouth, Massachusetts, you normally imagine Pilgrims

, Plymouth Plantation, Plymouth Rock, fantastic sea food dining establishments and cool golf courses.

Many people don't think of search engine optimization in Plymouth MA.

Actually, the majority of businesses don't think of "search engine optimization" in any waymainly because most might not know very well what exactly it is.

SEO Plymouth Massachusetts Defined

Local search engine optimization is about ranking your website for search phrases and keywords that are related to your prospective customers, so that whenever they search for those keyword phrases, your website comes up first or at least higher than the other sites.

So having said that search engine optimization (or SEO) in a town like Plymouth, MA is for example in the restaurant business The Blue Eyed Crab Grill & Raw Bar listed first in the Google rankings ahead of the East Bay Grill for the search query "restaurant in Plymouth" or even "seafood restaurant in Plymouth".

Chance are that if the Blue Eyed Crab ranks ahead of The East Bay Grill for that key phrase search query "restaurant in Plymouth", then the chances are decent that the Blue Eyed Crab may get more business from The East Bay Grill.

Having eaten at both places, I like the both of them for totally different reasons. But as of this writing, the East Bay Grille does really rank ahead of the Blue Eyed Crab for seo term "restaurants Plymouth MA".

Could the Blue Eyed Crab be losing to the East Bay Grille simply because it does not have a search engine optimization plymouth ma plan in place? Quite possibly.

Search Engine Optimization in Plymouth MA and Beyond

There's much more to SEO in a place like Plymouth Massachusetts than one specific search query. The real point is right now there are hundreds, or even thousands of variation of keyword phrase queries people input into Google.com every single day.

So although The East Bay Grille is ahead of the Blue Eyed Crab for one particular string of sequential keyword phrases, doesn't mean the Blue Eyed Crab is lost.

Not even close to it.

There are many people typing in search queries into the Google box daily that merely because the Blue Eyed Crab is currently losing out the The East Bay Grille on one keyword phrase doesn't mean they must give up and cede to the competition - they better notdue to the fact that the 5 Grilled Oysters are to die for!

SEO in Plymouth Mass

by: Ryan Collins

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