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Loyalty Cards, One of the Best Ways to Attract More Customers

Gina Gray Reynolds and Toni Clifford have set up a local business website in South Jersey and plan to expanding it through out the U.S.


Most stores today use or issue loyalty cards as one of the best ways to attract more and more customers to keep coming back for shopping.

Though loyalty cards if you look at it may only appear like a simple plastic card, yet many shoppers today wish to carry one or even more of it because of the benefit they can get in return for their shopping. Reliable statistics show that about eighty-six percent

(86%) of adults today carry at least one loyalty card.


Yes, loyalty cards are merely plastic cards which shopping malls and other bigger stores give to their usual customers for an affordable fee and even sometimes for free to allow them to avail of certain discounts on some products conditionally for a specific amount

of purchase made.

By giving loyalty cards, the stores and consumers are certainly benefited. The card is a source of helpful or important information. The consumer's shopping behavior and consistency is monitored. It actually helps find out the items he/she usually buys, how much he/she spends every time he/she goes shopping and how often he/she goes back to the store.

There are people who think that this is one offensive thing since it attacks one's privacy. However, card holders are not so concerned about their least privacy compared with the big benefits they get out of it. They just won't care about the monitoring as long as they

get great discounts , possessions for free or at times certain purchase at low, low prices.

Loyalty cards are just like any other plastic business cards. They are strong and long-lasting which bear barcodes that are readable by machines or computers.. They are also easy to stack and can simply be inserted in a wallet and be easily brought when shopping.

Stores and shops that offer loyalty programs surely offer discounts and membership benefits which are available through subscription or registration during which the cards are given to the shoppers. This is the reason why many companies need a high quality supply of discount, membership, loyalty and gift cards.

The creators namely Gina Gray Reynolds and Toni Clifford now own a new local community loyalty program. It's called 365loyalty.com. This is a new website and

loyalty program which offers to small and local businesses an advantageous and beneficial suggestion to broaden their business in their local communities. The website explains and advertises to the customers all the benefits and rewards which are to be given to card holders and thru this website they are also given the chance to win free loyalty cards.

Shoppers and interested consumers are encouraged and challenged to visit the website and try signing up for a free card or if they feel it's too long to wait for the card to arrive by mail, they are free to visit any one of the stores which gives out the cards. Another


benefit for the card holders is that they may also sign up for email alerts regarding special offers.

Both owners Gina Gray Reynolds and Toni Clifford have created a great local community program that creates incentives for consumers to return to local merchants while saving them money. Merchants eagerly participate in this loyalty program to help shoppers get something rewarding and gratifying out of their shopping. Another goal for 365Loyalty is to offer an online center for local business community to encourage local people to continue on shopping locally repeatedly.

Loyalty Cards, One of the Best Ways to Attract More Customers

By: Gina Gray
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