Magento Development: Seo & Performance Related Mistakes Which May Penalize Your Magento Store!

Magento Development India is not all about developing an appealing and feature rich

online eCommerce website, but it also requires one to take care of SEO related stuff too. If you are an owner of Magento store or running a Magento Development company, then by this time you must have understood the importance of search engine optimization and performance for your Magento store.

If you are not making appropriate changes or configurations within your Magento website or an eCommerce store, then chances are that your website may be penalized for it. Moreover, there is no specific set of rules or guidelines that can help you identify your mistake for which you are being penalized, your store has been dropped from the search results, pages are not getting indexed etc.

Moreover, most of the newbie or fresher Magento developers getting into Magento Development India are not at all aware about various issues related to SEO and performance, which at the end results in the penalty to their eCommerce stores. Thus, I thought to write an article to focus on such issues to make them aware about it. So, lets find out which are those common issues that leads to the penalty by search engines like Google.

Search engine optimization mistakes/issues:

* Poor Server Accessibility! If your Magento store goes down more than often due to server related issues, then chances are that your store will get negative ranking. This at the end affects the visibility of the online store and results into a poor conversion rate. So, to avoid such issues, make sure that you choose a reliable hosting service provider. You can ask the Magento Development Company who has developed your online store also as many companies offer hosting services.

* Pages take more time to load! According to the Google, websites which take more than 2 seconds to load wont get the benefit of SEO. So, make sure you optimize your online store for it.

* Not so original contents!

* Using JavaScript or CSS to hide links! Many site owners often use such tricks to fool the search engines, but search engines are much smarter than what you think and simply penalize your online store for hidden links. So, avoid using such tricks.

* Many SEO companies or SEO experts often use spam links to boost up the backlinks, but such spam links may be harmful for your online store. So, avoid using such spam links to generate backlinks for your online store.

* Many store owners often make separate pages for the search engines and separate pages for the clients or customers. This is called cloaking and it is very easy for search engines to identify such things and may penalize your store for this.

* Using content spinning tools could be dangerous at the end. Many owners often use such content spinning tool to write the same thing in a different way using synonyms, but this also not works for a long time. So, dont at all take help of such tools.

Well, keep in mind all the issues discussed above to get rid of penalty from search engines and to run your online Magento store successfully.

by: spencer webb

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