Mahindra Motorcycles Coming Soon

Its test day at Vallelunga as a team of engineers and a few spectators look towards the race track with eager anticipation

. All attention is focused on the circuit as a bike appears in the distance and zooms past the curious onlookers. The camera then cuts to the pit stop and control rooms where you see various monitors displaying the evaluation parameters used to test the bike. The engineers are elated the bike has passed the test with flying colours!

The ad has the message: Tested In Italy, Coming to India Mahindra motorcycles towards the end. The ad ends with a musical tune sign off that has the potential to become a signature tune for all advertising of Mahindra 2 Wheelers. While the ad does not show the details of the bikes, it certainly leaves the viewer with the impression that the Mahindra bikes would have all the latest technological gadgetry courtesy the Italian lineage. The ad will be visible on all key genres of channels ranging from music, movies, mass, news, regional and sports and also on Youtube.

The ad gently exhorts the potential motorcycle buyer to postpone his decision and check out the bikes at the Mahindra show room. The ad was directed by Andrea Ranalli who is renowned for his work on European Moto GP circuits. The Creative Director is Robby Mathew of Interface Communications. Mahindra 2 Wheelers motorcycles incorporate design elements from the Bologna based Engines Engineering, a boutique design house which was acquired by the Mahindra Group in 2008. In addition to Mahindra 2 Wheelers, Engines Engineering also undertakes design work for companies such as Ducati, MV Augusta and Benelli.

by: bikedekho

POST COMMENT

Canvas Photo Printing Is It Inexpensive And Affordable? Abbey Road helps students stand out in college admissions Abbey Road Staff Goes the Extra Mile for Students High school study abroad programs with Abbey Road help develop language proficiency Professional Search Engine Marketing Specialist: A Key To Your Internet Success Abbey Road summer travel programs send high school students to the most popular international destinations Study abroad prepares students for college The Mercedes-Benz Gullwing SLS Zooms To The 2011 Worlds Car of the Year Award How to Stay Safe on Your Motorcycle Staying safe when studying abroad Liposuction Cost Can Liposuction Be Affordable? Vehicle entry tracking, vehicle outgoing entry tracking Cartagena Hotel,Turismo Cartagena,Cartagena Vacations,Cartagena Hostel