Mahindra cars in India- Mahindra Scorpio, Mahindra Bolero and more

Mahindra cars in India- Mahindra Scorpio, Mahindra Bolero and more

The Mahindra car company started its business mainly concentrating on light commercial vehicles utility vehicles, including three wheelers. The company was newly created last 1994 but initial stages of structuring of the company goes way back to 1954. Thus, making it the market leader on these types of vehicles in India and at the moment about half the percentage of all utility vehicles used in India are Mahindra vehicles.

Mahindra gain recognition because of the iconic jeep, after it was setup mainly as a franchise from Willy, USA. These jeeps were the ones, who successfully led the American campaign in World War II to its victory. Nowadays Mahindra are also marketing other segments of vehicles besides their famous utility vehicles.

Because of this Mahindra is one of the fastest growing and well established car companies in India today. Focusing on their multi purpose design, reliability and affordability, thus making Mahindra cars in India a well known automobile brand in India and even neighboring countries. One of the most talked about and as you can see on many Mahindra car reviews on the net and magazines, is the very promising Mahindra Scorpio. Since its first appearance in 2002, sales are rising in a very fast pace, why? Because of the frequent upgrades the car is getting every year, making every model a better and more popular ride because of new versions and features for everyone to enjoy.

This also led to Mahindra's lead in 2nd hand car sales because of many used Mahindra cars, not because people didn't like them. But because of newer versions and reasonable prices, Indians opt to buy the newer models. Another Mahindra favorite is the Mahindra Bolero, a sporty looking multi purpose vehicle. A robust vehicle that could almost go anywhere from commuting across India, or going to the office even minor off road fun, a vehicle that many say to have the potential to compete in even the international market.

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