Market Samurai Review - "Insider secrets" to improving your chances of becoming an Online Marketing Samurai

Market Samurai Review - "Insider secrets" to improving your chances of becoming an Online Marketing Samurai

Just before looking into the advantages of using Market Samurai, let's just think about the basic principles involving virtually any marketing endeavor. Any commercial opportunity regardless online or offline needs to undergo some minimal amount of market analysis. Let's consider a simple and more traditional "offline" example.

Suppose you choose to setup a Thai restaurant in your local town. You know that there are not too many of them around so you figure that you have got a decent chance of being unique and thus, attracting a lot more customers. That is your Unique Selling Proposition or USP simply because you're the only one in town offering that sort of food. But do you really know if there is a market there? What I'm saying is, does anyone really like Thai food close to your neck of the woods? In all honesty, it's unlikely you have a clear idea. So probably the first thing to do would be to undertake a small market evaluation. As an alternative to going to all the trouble, hassle, time and expense to startup a new Thai restaurant, you offer a Thai home delivery service. You work out of your home kitchen so that you can actually cook the meals and deliver on just the week-ends. You then produce a very simple yet atttractive flier and manually deliver them directly into a few hundred or so letter boxes near your home. Now if you do not get the telephone calls, something's awry. However if you do, you could well possibly be on to a winner. Once you have an established number of customers (who'll chat with their pals), perhaps it's time to proceed forward and open up your restaurant (or just stay with your home-delivery enterprise).

It's no different on the internet.

You need a fair level of assurance that a market is there before you go about trying to sell something on the net.

The great thing when it comes to internet marketing is that nearly all the information you need is readily available and that helps you determine both market size and competition. Enter Market Samurai, a relatively new on-line market research tool that assists any newbie and pro alike.

Among the founding ideas of marketing online is to find really good keyword phrases. And whilst you can do this by hand utilizing Google's keyword tool, Market Samurai will take this element of market analysis to a whole new level of quality by also assessing the amount and potency of your probable competition for each and every keyword that the system produces. Carrying this out by hand is obviously feasible but is especially time-consuming. Yet Market Samurai doesn't stop there. There are two more features which are especially handy. When you have picked some possible keywords, the "Domains" module will provide you with any matching and obtainable domain names to purchase (very helpful for Search Engine Optimization purposes). Another module called "Monetization" searches for products (across several affiliate programs such as ClickBank and Commission Junction) related to your keywords.

There is certainly much more to Market Samurai which I do not review in this short article however overall, Market Samurai is an indispensable market research tool which will help you save (at the very least) 50% of your time over manual methods. Remember that internet marketing is about providing added value to your visitors as well as to generate income to your web-based business, so ensure you start off on the correct foot and research your market.

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