Microsoft will only take Windows as the core of tablet computer strategy

Microsoft will only take Windows as the core of tablet computer strategy

Google's Android system is becoming the mainstream market tablet computer and software giant Microsoft failed to in this hot market get ahead. Foreign technology Businessinsider writing blog, said before Microsoft CEO Steve Ballmer (Steve Ballmer) optional strategy is not much, will only Windows as a tablet computer strategy core.

Microsoft's tablet computer strategy is to wait for the next version of the Windows operating system, but this waiting at the expense of Windows may cost of the long-term monopoly position, at least this may appear in household consumer market.

However, from Microsoft many optional strategies to see, this might be the best one.

Microsoft Windows and Office two fields in the huge profit margins have forced them to have to do it, Microsoft profit source at least 60% (sometimes nearly 80%) is from Windows platforms. If ballmer approved the split the two big business of any strategy, that can only say he is crazy.

Microsoft tells the story of a former employee earlier about Bill Gates (Bill Gates) doing product audit of a story, the employee finish in a new report, Gates newspaper says function: "this sounds like (coarse) Windows strategy", then he began walking back and forth, ask the development team personnel are needed, in fact everyone understand Windows well the importance of for Microsoft, which is why Microsoft hasn't been in the digital video VCR psu on Xbox causes of this function is designed, because the Media Center reserved for Windows. Microsoft so also in 2001 gave up the Office moved on to the Internet (known as NetDocs project) plan.

Microsoft research analysts MaNan kaka (Kakkar) says Manan, ballmer and his Windows team is trying to add in Windows 8 a new scheme, the new system CLAA133WA01A will include Windows 7 elements, like please based on Metro interface, can run Silverlight applications. Microsoft thinks IT could let consumers and critics satisfied, because Windows is widely used, can provide IT to meet the needs of users compatibility.

But the fact proof, most consumers are not concerned about compatibility, apple iPad is a good proof, as long as you can make a paragraph of the computing platforms functioning and have a reasonable price, application also enough, so the user will buy this type of equipment, and the matching of new applications, Microsoft hard to persuade users abandon iPad instead buy Windows tablet computer. Wait until 2012 or 2013 was first Windows 8 tablet computer LTN173KT01, tens of millions of consumers have become iPad or other tablet computer users.

If the Windows tablet computer away from Microsoft hand 10%, 20% even 50% of the PC market share, so this means that Microsoft encountered big trouble, the Windows platform growth will terminate, ballmer will also fired.

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