Millions Of Prices Custom Suning April Storm Big Surprise Breakout
Early in March, an industry first Suning Appliance Industry White Paper
, that "air conditioning prices, said," and caused great debate on the industry price change, a month later, prices have begun raids in April storm air-conditioning industry
Haier , U.S., and Geli, Oaks , LG and many other air conditioning companies have a variety of ways to raise its product prices, industry prices Bureau initially for iron. At the same time, Suning Appliance announced at the weekend will be the major brand in the whole country of 100 million additional custom cheap air raids market, in the White Paper said that "adverse economic and move, stabilize the market price of 3 42 month "no smoke without fire. It is understood that over 60 million units shipped in advance cheap air all over the country's 150 Suning chain stores, an "economical crisis" soon swept the country air conditioner market.
Prophecy come true: a structural price increases from April raid air-conditioning industry
Since 2001, domestic market prices to air from 6 to 7 percent average annual rate of decline for three consecutive years, but frozen in the year 2004, "El Nino" phenomenon emergent domestic air conditioner industry, the market price suddenly stop call up and all the way down, rarely seen over the years. This year early in March, known as domestic air conditioner sales, "barometer" said the Suning Appliance released the industry's first White Paper, and predicted the continuing rise in raw material prices and the countries to improve the access threshold for double the industry under pressure from the domestic air conditioner market prices In April a large area up, news, industry uproar; followed, Beijing
States United States , Shanghai Yongle, and Jiangsu Five Star and other similar appliance chain enterprises have issued the White Paper, unanimously condemn "prices that are" purely alarmist, Suning has suffered criticism on the industry almost overnight became the "target of public criticism." However, only over more than a month, Haier, Midea, Gree, Oaks, LG and many other air conditioning companies finally put into action, have to raise its prices, and its way up into two clear up and dark.
This point, the air conditioning industry-wide price increases of the iron curtain finally comes down, Suning's "price rises saying" Granted, Suning Electric charge of marketing, Mr. Jin Ming, vice president of analysis, air-conditioning as a mature technology products , the main factors affecting the price is the cost, the current
Compressor As well as copper, steel, aluminum, plastic and other raw materials has accounted for stand-alone air conditioner about 70% of the total cost, the air conditioning industry-wide there is a structural price increases, mainly because of soaring global cost of iron ore and the country's new energy efficiency standards The introduction, while in March, Brazil's CVRD and Japan reached an agreement on iron ore price rise 71.5%, with Australian mining giant BHP Billiton, Rio Tinto, the global mining giant with three "power standards" led the structural price increases related industries, the domestic steel companies were forced to follow-up, a new round of steel price increases will be reflected later, there will be more air-conditioning companies have joined the ranks prices.
Moving in Adversity: millions of cheap air conditioning to combat rising prices of iron Bureau
The face of industry-wide price increase iron board, air-conditioned White Paper released in March, the Suning clearly asked for "the adverse economic and moving, keep its prices down three, four two months," Sure, Suning the weekend will be all over the country through its network of 150 stores advantage of the recent additional 100 million units priced customized products first to crack down on air conditioning for the main market.
According to Mr. Jin Ming said, as predicted in April this year, after the air conditioning prices will trend up to a large area, so start at the beginning of the year 2005, frozen, Suning had on the model, price, etc and a number of national well-known brand in advance of a total 1.6 million annual air-conditioning units affordable custom plans, accounting for total sales this year, 40% plan to enter in April, air-conditioning market throughout the country have moved into brisk sales season, the large factories began to frequent contacts with Suning Appliance , and Suning Appliance total added up to 100 million units of affordable custom products, such as the United States of the T2 family of custom air conditioning, a new optimized air duct design, noise as low as 25 dB; Haier 8 million SF series of custom air conditioning, Haier latest style, with oxygen bar sterilization light, air and many other intelligent features, high-end models Haier classic; Chunlan V1 series of custom air conditioning, energy efficient entirely outside the new national energy-efficiency standards; Oaks "water retaining oxygen" family health custom features 5 air-conditioning industry leader.
Tianjin Suning Corporation GONG director also made it clear, Tianjin Suning chain will stick to affordable air-conditioning, below-market prices, and still hold signature machine sales, Li Bao gifts and other promotions, energy efficiency within the chain The overall price will be higher than air-conditioned flat to down, Gree, Midea, Haier, LG, Kelon,
TCL and other strong brands are cheap start. According to reports, Panasonic 1.5P hang straight down prices of 300 yuan, Haier large 2P heating oxygen bar series Guiji cost just 4280 yuan; Fedders 1.2P hang heating current price for just 1788 yuan; Gree new series 1.5P heating hook for just 2230 element; LG air conditioning depending on the model bonus
Cooker
, Small refrigerator, air conditioning Marketplace Throughout the overall 10% -30% decline, Suning has been advocated by the "GSP" will once again display its unique charm.
Millions Of Prices Custom Suning April Storm Big Surprise Breakout
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