Mlm Genealogy Leads, Revisited
When you're distressed to build your MLM business
, mlm genealogy leads look like a great strategy.
Most uplines will tell you that, if your building your organization correctly, ie. manually adding to your contact list, you'll never run out of folks to talk to. Bull!
There are a few different types of leads on the market. Before you turn to using leads to build your business, you really should do some basic research. Heres what you can expect with genealogy leads.
THE GOOD
If you are interested in honing in on a particular demographic, mlm genealogy leads are great. At one time or another, the people listed in these lead lists, were network marketers.
If you have studied marketing at all, you realize that your finest target market is composed of folks that are either presently purchasing or have at some time prior, consumed whatever it is you are selling.
In MLM, you are obviously selling a business opportunity. So, it's only reasonable that you would target folks that have purchased one in the past.
The one big benefit here is that you are really beginning to hone in on your perfect target market.
THE BAD
The one big downside is that a lot of the contact data contained on these lead lists is from way back. Don't be surprised when it takes you a while just to get a hold of a right number.
It's not unusual for distributors to spend a bunch of time dialing before they even get in touch with with the person they are looking for.
Here is a big tip to get around all that frustration. If you are set on using mlm genealogy leads, definitely invest in some kind of auto dialing system.
You can essentially put the whole list into the software that will dial the numbers for you, leave pre-recorded messages, and connect you to the ones that answer.
If you resolve that these leads are for you, I beg you, use an autodialer. You'll be very glad you did.
This will permit you to leverage your time and thats what it's all about isnt it? The name of the game is getting the most results for the least amount of time invested. This is where true financial freedom comes from.
So Utilize the tools that are offered.
THE UGLY
So, there is a nasty side to mlm genealogy leads too ya know. The major downfall to these leads is the reality that you will still be chasing after your clients.
If you get nothing else out of this piece of writing, take this message to heart.... A prospect that finds you is infinitely more qualified than a prospect that you seek out on your own.
MLM genealogy leads, honed as they may be, still require you to hunt down your clients.
Once again, these leads do work given that you are ready to get your hands dirty and do the needed work.
Its really quite a disgrace that so many people invest so much time chasing prospects, when modern technology makes it so easy for networkers to find hoardes of people that are already looking for opportunities and products to buy.
I guess genealogy leads would be alot more attractive if there weren't so many other drop dead gorgeous marketing methods you could use to build a business.
by: Paul Hutchings
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