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Montagut Down: comfortably into the next quarter - Montagut, down jacket - Clothing industry

Montagut Down: comfortably into the next quarter - Montagut

, down jacket - Clothing industry

Accept the global economic "crisis" in the test of critical moment, it is the kind of brand to show their best opportunity.

Montagut in China, is a well-known French brand. 20 years of market hard, making Chinese consumers recognize and remember the brand profound. In China, brand awareness higher the beat Financial The higher the probability of risk, the greater the brand's market potential.

French Montagut Down China's total Proxy ?? The United States and the United States Clothing Co., the reform and opening up, China has engaged in international fashion brand agency leader. Headquartered in Beijing, China, Lot Jianguomen central business district, with many luxury brands and global top 500 enterprises for the neighbors to get into the industry for many years, with strong strength and diversity of the international strategic investment system, in recent years, rising outstanding performance, established Montagut high-end business and leisure down jacket down jacket in the Chinese market leadership.


New "fashion Down" series, as a new market entry point, its purpose is to let the Chinese female consumers in the winter to wear more beautiful, more stylish. Montagut "Fashion Down" series of selected leading high-tech fabrics, popular colors, the shape on the drawing the leather costume design, use of fur decorated with a full elegant, dignified and charming temperament. In addition, a very clever use of the international popular elements, such as multi-series of open wire, the use of Kung-pin, the use of large buttons, and selected shiny, windproof breathable functional fabric, these details of the deal, making the entire Down looks more refined, stylish, and more feminine.

Face of the financial turmoil sweeping the globe, Montagut comfortably into the next quarter. The courage to move forward, and actively look at the past, not only from the aesthetic point of view, more functionality and appearance from the greatest degree of integration of sexual orientation to ponder how to grasp the changes and challenges of new market opportunities for the future. Awareness to actively guide the use of elite consumer behavior, with the line Environmental protection And ethical standards to weigh the scales Clothing Pros and cons of the market, control of time to win.

Montagut fashion down jacket, take the opportune time to launch new series of Chinese consumers, female consumers in China

Extended cold apparel selection. 2009 fall and winter, Montagut fashion down jacket launched two themes: elegant city trip origin.


Strong England performance elegant city ambience, classic lattice pattern, elegant low-key color, the association gave rise to elegant and memorable. Able to the public yet comfortable cutting, independent, self-confident, elegant, free and easy temperament fingertips.

Neutral fabric is a stand out this season. Emphasize texture features, rich feel, is the 2009 autumn and winter can not be ignored important. People in the cold season, need a warm, soft dress sense, to resist the cold outside. Thin fiber fabrics, quilting details, coupled with the effect of flash for this season to add a lot of fun.

Origin of the second theme of journey, green spread from the countryside, environmental protection and the concept of in-depth more urbanized style. Mixed for shiny Textile Materials, super-soft corduroy, fine Jacquard Knitwear And printing. Cotton, and has the texture of cotton fabrics is the key theme.

Concise style, reasonable structure, comfort is the essence of the subject. Large puffy shape, wrap style, with varied tangent, gave a deep sense of fashion brought down jackets feminine, constantly return to natural decoration technique, coupled with the appropriate cutting, it is memorable.
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