Multimedia Opens Several Avenues For Success

The spectrum of multimedia is getting dynamic over the years

. Multimedia has emerged as a very effective medium of communication and the popularity of multimedia is growing by leaps and bounds. Multimedia is doing wonders as a marketing tool and in the process has also opened many job opportunities.

Small and medium enterprises have been able to reap maximum benefits from multimedia for their brand building needs. Multimedia confluences very easily with web based applications and a growing number of entities are applying multimedia techniques in their own websites as well as affiliate sites for marketing needs. The growing use of multimedia has opened several job openings in this sector. A cosmopolitan place like Delhi comprises business enterprises of every capacity, starting from MNCs to one man run organizations and since they all need multimedia, therefore the job opportunities in a place like Delhi is also immense. This has resulted in an increase in the demand for multimedia courses in Delhi. Delhi being the capital acts like a magnet for people from all over Northern India.

A comprehensive multimedia course would involve training on graphics, it would teach the use of software like Adobe Photoshop, Coral Draw and Illustrator. Students are then taught on story boarding, which is important for synchronizing the message that has to be communicated through multimedia. Story boarding is followed by lessons on animation that infuses life into still images. Animation brings motion to the whole process; there are two popular animation techniques namely 2D and 3D. Multimedia students are also taught about sound, linear and non linear editing.

There are several forms of multimedia, when we are talking about multimedia at a larger level it would encompass graphically animated movies, games and laser shows. Multimedia advertisements are a big hit these days in electronic and digital media. There are instances when even corporate movies are made in the multimedia format. Games have always been very popular and they are also a part of the growing family of multimedia. They are clubbed as non-linear multimedia because progress of the media is controlled by the viewer. Laser shows have emerged as a highly entertaining medium for wholesome family entertainment, the recent laser show that was displayed during the opening ceremony of the IPL 2010 stands as an example to this. A laser show infused with sound and music is also clubbed under multimedia.

by: nitish23

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