Music Video Promotion Pushes Music Downloads
Upon sealing the deal with a agency,the artist is assured that his/her/their online
presence will be felt, that"s a guarantee.But to make sure that you can also , you should find creative ways to have fans and non-fans alike download your music. With music distribution, the bottom line is digital music downloads and the more downloads,the more profit for the artist.It used to be that radio airplay was the only way to sell music, and then it was replaced by the stylish music video. These days, however,a standard music video won"t suffice.What are the other types of videos for music artists to take on to generate digital downloads and ultimately,make it an income-generating endeavor? Let us count the ways:
1.Standard Music Video
This will not go away-this is a must for every artist.With the phenomenal rise of website YouTube, many unknown music artists have been discovered here upon upload of their DIY (do-it-yourself) music videos. Gone are the days that sleek-looking videos are the norm; now the most lo-tech, sometimes it becomes more popular.There"s a certain charm to an unpolished music video.Just don"t forget to make it eye-catching and super-interesting.
2.Viral Marketing Video
A standard music video can become a viral marketing video but sometimes it doesn"t.An artist should be able to create short vignettes to pique the interest of people who view music videos.They can come as:
a.Behind-the-scenes footage
Let the viewers get a peek of the creative process,from filming a music video to recording in the studio.This makes it more personal and has a reality TV feel to it.
b.Interview/Talk Show Webisode
Fans want to know more about music artists,so have time to sit down and answer questions either from an interviewer or from the fans themselves.
c.Live performances
Have a camera ready during your gigs and record your on-stage performances and antics.Do both your original tracks and some cover songs.Let people see how well you put on a show.
3.Product Placement Video
Do you know a clothing brand? Sponsor of beer? If you do, they could help you make your new music video!There"s product placement but don"t be too overt about it.You may have it seen as an acoustic video of one of your songs while you wear a clothing brand"s wardrobe as you play them.You can go high concept with a brand of soda as incidental props during filming.This partnership may go as far as when you"ve made it big.Make sure you believe in the product you"re endorsing.
For music distribution to work even further,choose an aggregator that has a reach of over 600 retailers and mobile partners across 100 countries.
by: mondotunes
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