National Marketplace mad until after the holiday sales
National Marketplace mad until after the holiday sales
11 Golden Week this year, major home appliance stores in Guangzhou are urging all style all their own hot market.
11 A few days ago, Canton 100 Run in the best new store openings, Suning Being good shop expansion, Gome stores Tianhe Queen, Newport shop, shop with and the day on September 29 while shop. The supermarkets are substantial price cuts and promotions to attract consumers to a variety of topics, this unprecedented effort, "11" shopping carnival really pocketed the consumer enthusiasm. Golden Week this year for the business battle is "winning the price," another interpretation of Program to promote sales of various types of sharing profit big wang The annual Golden Week, home appliances market, price competition has never left the competition this year was no exception, the price is still the factors that consumers are most concerned about the purchase.
This year, Flat Panel TV Foreign price war in the bombardment, the test a low price way. During the National Day, a store that's in the Milky Way, made a 32-inch LCD is priced at 2,800 yuan, while the part of foreign brand 32-inch LCD is priced at around 4,580 yuan, Samsung Full HD 37-inch LCD is priced at 6,499 yuan, sending their Samsung mobile phones, Changhong and Hisense's 37-inch LCD is priced at 4990 yuan or so; another store to see the Milky Way, according to package sales of the product, package A is 9680 yuan , including SHARP A 32-inch LCD TV, a Siemens 174 l energy-efficient refrigerators, Samsung 5.2 kg Washing Machine Panasonic air conditioning and a single-1P hang a cold, threw in a Motorola phone; package B was 25,800 yuan, including Sony 46-inch Full HD LCD TV a Samsung 500 liters on a single door fridge, Panasonic's new 5.2 kg Inclined drum washing machine, one Taiwan, and Mitsubishi Electric air conditioning a 2P cabinets, threw in a liquid crystal; US-DC inverter air conditioner preferential market price of 2,980 yuan; Galanz Big 1P air conditioning straight down 1,300 yuan, priced at 2,598 yuan. From above the price of each product is easy to see, too many stores the number of over-centralized distribution led to a specific region stores more competitive, stores have in the highly competitive situations put more efforts to fight for market promotion . However, the store's generous sharing profit in the same time also made good sales. Reporters yesterday in Guangzhou China from the United States was informed that beginning from September 29 to October 5 holiday 7 days a promotional event in Guangzhou last year, Gome's sales rose 135% raise, refrigerator, washing machine, air-colored growth over previous years were , 3C commodities appeared quadruple growth.
According Gree responsible person, according to preliminary statistics, during the National Day Gree main push in paragraph 2 of the 2008 Gree air conditioning energy efficiency into new products favored characters, the overall sales volume to account for more than 30%. It is reported that during the XI, Guangzhou Su Ning sales and a 70% increase over the same period, of which TV , Refrigerator, washing machine and 3C increase in the three categories is more obvious, were 80%, 76%, 72%. Of these, sales of color TV sets accounted for half of Suning 11, a sales eldest. Refrigerator, washing machine ranks second, 3C third largest category. National Day Golden Week this year, Guangzhou 100 electrical Exclusive VIP launch event. Tourism equipment 3C products are sought after, mainstream 10 million pixels, the memory large customers especially like the digital products are optional. Meanwhile, the Consumer Price of flat-panel television with an average price of 6,500 yuan more than last year dropped by nearly 20%, among the top sales. Refrigerators, washing machines, air conditioners, the customers choosing the special attention when the environmental protection, energy, technology and other factors, frequency of environmental protection energy-saving air-conditioning sales rose 30 percent share compared with last year. Color TV, three refrigerators and small appliances by blitz 's The most popular in the Milky Way several appliance stores found that during the National Day this year, to buy television, camera, and the majority of consumers refrigerator, color TV in the sales of that layer of never missing popularity, not just the people to buy more too many people, promoters are often very busy. In fact, if the price is right, most consumers are generally bullish pre-holiday brand, direct billing to purchase during the National Day; refrigerator, the more consumers purchase, purchase of products focused on the three high-end refrigerators , "did not expect this year's National Day three refrigerators sold so well, it is estimated until the end of the year, three refrigerators will still be very fire sales." promoters of a store, told reporters. Comparison, air conditioners and washing machines sold in the region were the few, reporters try to counter a certain brand, introduced before the hearing Promoters 15 minutes and during this period did not even come to patronize other customers . About several counters in the same situation, no one within 15 minutes consumers.
"To spend the crowd, 30-year-old will buy a basic foreign brands, whether TV or refrigerator, washing machine and other kitchen products. And more than 50 years of age the majority will choose domestic brands because of lower domestic prices or a lot. "promoters told reporters in a store. In small appliances, the selling is good rice cooker, soybean milk, juice machines, water heaters and other categories of products. "Not long ago the milk incident, made during the National Day of Soymilk not do a good sell. Estimated that next time, will be selling soybean milk machine, because many consumers to travel, and came back because the store's sales are still continue, those who missed the National Day promotion to consumers will also come to buy. Two days ago, One middle-aged woman said, are now afraid to drink the milk, soybean milk machine first buy, so come back later to buy her daughter travel 1. "promoters told reporters in a store. It is understood that from October 7 to October 12, States United States started the night market during the National Day promotion to meet the travel did not purchase the product to consumers, the daily 17 o'clock start, the country benefits the U.S. for the audience Heavy activities convenient one-time purchase of consumer groups have been working to ensure that the public can enjoy both the price and not that bad working hours delay.
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