Network Marketing: Prospecting Made Easy By Promoting With Your Products And Services
Network Marketing: Prospecting Made Easy By Promoting With Your Products And Services
If ever you want to join a networking marketing company, the most important factor to look for is its products that you would be marketing and selling to your customers.
Selling consumables products
It is important that the company sells consumables products or services and not just recruiting for members. Networking companies who are just concentrating on building members but do not have their own products and services to sell are basically an illegal pyramid scheme. Normally this type of company would require you to pay a large initial cost in order to prequalify you to be a member who has the rights to go out and recruit members of your own. No selling, just recruiting and you will get your promotional bonus.
Repeat orders
But these are not the type of home business you want to promote if you want to earn a longer-lasting residual income. Residual income comes from reordering of purchases from your recruits or customers. Every time they buy your products or services you will get paid as a commission or an over-riding commission from your down-line's group sales.
Repeat orders means customers like your products and are enjoying it. Probably they find benefits of consuming it and the product is of high quality and it cannot be found anywhere else, not even from your competitors.
To enjoy monthly high re-orders of purchases, it is crucial that your products are unique, value-for-money and have that instant appeal to your customers.
Conversation piece
Besides attracting customers to your brand, perhaps it is also the talking point and the motivating factor to turn your customers into members or business builders. Most of the time, if your company have a "hot" product it could be the central focal point of your whole networking business. It makes prospecting much easier, when people have enjoyed your products and they will share it with their family's members and close friends.
Recommends products to friends
They know the benefits of joining as members to enjoy the benefits of buying the same products at member's price. They can redirect their expenses to buying the company's product instead of buying from either the grocer's shop or elsewhere. Since they liked the product so much, they will be excited to recommends it to their friends to join as members too.
Ice-breaking
People are wary of network marketing especially the bad experiences they have encountered from unscrupulous people who wants to recruits you to make a fast buck. If you have a branded product or two to promote, that would have easily break the ice and make people to listen to you. Prospecting without any products is akin to cold calling and a desperate attempt to entice people to join something which they cannot relate to except to make money.
Prospecting a softer approach
Network marketing is a people's business and it involves human interaction where people gather round and talk about a wonderful product and sharing it with their close ones. You can make your prospecting a much subtler and softer approach by infusing the promotion of a great products or services with recruiting for new members. It is much easier than the traditional hard approach to sign up people to sign up people to make money, and you get all the rejections coming fast and strong.
Is it not prospecting made easy if you are promoting it with products and services?
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