Networking Home Business: How To Generate Leads
Networking Home Business: How To Generate Leads
To have a successful home business, like those of a networking business model, you need to have a lot of members as your down-line.
Networking business is a numbers game because the success rate of retaining members is low. There is one falling out in every two you recruits. That is not a very good statistics to start your business.
Indeed, the high drop-out rate can make your prospecting job a very frustrating one unless you know the right strategies.
Here are the 4 strategies you should follow:
Strategy No.1--Get targeted leads
Do not go and buy those leads that are of no relevance to your niche. You will be wasting your time and effort if your leads are not interested in your business opportunity. Leads generated organically are much reliable and they will stay longer in the business because they are interested and have opt-in voluntarily.
Strategy No.2--No short cut
There is no short cut in prospecting for recruits. You could go for cold calling people but you will be assured you will receive cold voices and slammed receivers.
Long before the internet, you could easily picked up the yellow pages and proceed to call at random to anyone who might be interested to hear you out.
With the advent of the social media, people join society to find and make friends. Only when you are their friends, will only you be invited to be included in their conversation. Nobody is interested in what you are talking when you are cold calling them because they do not know you.
Strategy No.3--Social Circle
Harness the power of your own social circle. First tap in your own family members to join in your network. Hold family meetings and ask you family members to bring in their spouses and their family members.
This method of family members gets family members always work because everybody knows each other within the circle. You only trust people you know.
Strategy No.4--Internet marketing
You will be surprised what internet marketing can brings you the never-ending supply of leads automatically 24-hours a day effortlessly once you have the system in place.
Among the strategies used are making blogs about your business venture. You could posts new interesting ideas regularly to your readers and provide opt-ins for them to join your network.
You could also write relevant articles on your topic and publish them in article directories to get the needed traffic to your websites.
Social media is also a great place to generate leads. Most network marketers are using video marketing like YouTube as a form of media to promote their business. Since YouTube is the most popular social media site, the amount of awareness you could generate about your business opportunity is immense. People love to watch funny videos, and if your videos could attract them they would beat a path to your website to learn more about what you could offer them.
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