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Nike advertising agency W&K company contrast

Nike advertising agency W&K company contrast


Scene of the most gorgeous color volley came together the most aggressive figure of AWE turned out, armed Nike Basketball Shoes Air Max TN running shoe on foot, escort of superior performance for your Wonderful is one ' s art., the top strength for you unique container support, glorious dynasty, nike air max 2011 women's only to be opened you scale the. Knight on the whole operation of the enterprise chain have been adjusted, especially inventory control system and the overseas sales system. He demanded that the dealer must be 6-8 months scheduled in advance the total sales of 80%, which is only given a 10% discount. Know this makes the Knight on the order, and have sufficient time to arrange, to avoid excessive inventory, saving card achieve an ideal ex-factory price.

Nike advertising agency W&K company contrast Nike and Reebok planning Director Chris Riley commented after the company's advertising: "advertisement of Nike and Reebok to show you 14-15 children to see, they will certainly say: ' Reebok and hit me in the idea, they used sports and health to sell advertising. ', But the way they talk about Nike ads is different: ' you see, Nike guys in squandering money!nike air max 87 running shoes really don't understand how they manage their own advertising fund. ' This means that they understand what we know Nike could use traditional methods of marketing-oriented advertising. There is no doubt that Nike has a series of advertisements for the youth market reach purpose is finishing junior customer's identity, and it is they are the market the most authoritative referee.

"These results also reflected on the sales performance, Nike women's market sales growth of fast-and-drop the male market. Women's Nike, much smaller than on the market in the late 80 Reebok, a fundamental change in the status. Studies show that in this market reference rate and reputation of Nike brand Reebok has been exceeded.


Nike in just a second, 30 years, from a humble unjustifiable industry company growth to industry hegemon, little known to today's renowned (in United States visibility is almost 100%), Nike marketing communications played very well.

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