Once The "four Most Famous" Where Is The Way Seagull
Twists and turns, finally found a seagull in Wuzhen
, Tongxiang City Electric Co., Ltd., has the "four most famous" one??? Seagull
Electric fan
Now this to small bridges, houses the famous town on the southern corner Pianju I do not know after 20 years have passed, this year's "Ming Dan" style left dash?
And president of many magnificent rooms of private enterprises compared to the old factory building here not only, director of the office is only used to describe simple, but a plaque on the wall had to is struck: to celebrate Wuzhen motor Seagull Electric Factory exclusive trademark. This piece is quite backing the plaque to prove that we look for the "Ming Dan" to settle down here, but time is inscribed on a plaque in 1999.
"'Seagulls flew into Zhongnanhai,' words to the then seagull overnight, it became the fan industry leader. Because of excellent quality, at Zhongnanhai named Seagull fans to influence all over the country at once. "" Seagull, "the current occupant of the Xu Yiping, told this reporter that year," Ming Dan "and" overnight success "are the use of this" heaven-sent opportunity, "" Seagull "to fly into the homes of ordinary people. Come quite himself or herself.
"Of the last century 80's Seagull 'overnight success', they are not registered trademarks, brand starts, found that use the 'seagull' trademark was to run the factory to buy a Beijing was spent to buy back 300,000 yuan . "Xu Yiping Speaking of" Seagull "brand story, during the twists and turns as any an old brand.
After the famous "Seagull fans" huh a group of up to 9 when a branch, set to the furthest branch in Guangzhou, the best group in the time
Sell
Amounted to 10 billion. But fame rings, fire sales, and OEM production of more, then the quality and after-sales
Service
Not kept pace. "Red" for nearly 10 years, "Ming Dan" to the late 90s of last century gradually year after year, while the old management could not manage such a large group, Factory final "reduced" the only fee "trademark user fees "," OEM cost "position. Miserable auction trouble
"To the end of 1999, only five branch (ie Wuzhen Motor Factory) or by 'Seagull' brand in the maintenance of the production, Plant also stop production because the production of seagull ceiling fan was only marked with only five factory production a customer wants, too many OEM to ruining his reputation. "Xu Yiping recalled at that time went for" Seagull "brand, said.
It is understood, it is also because only five factory still rely on "Seagull" brand "to eat", it has shot back to Xu Yiping "Seagull" the idea of taking part in the auction business is not a few, and Xu Yi plain the preparation of 3 million yuan bid price limit, when the final gavel has spent 1.03 million yuan on "Outrageous."
Through this torment after the "Seagull" no longer a nationwide "line Mingdan", and it's influence is gradually shrinking, the present "Seagull" brand influence is confined to
Zhejiang
Province, and then "flew into Zhongnanhai," is incomparable to the. "Seagull" How far can fly
Learned to shoot back, "Seagull", the Wuzhen, this five-branch, from 80,000 units per year production increased to about 45 million units. However, with the
Air conditioning
The rise of the golden age of fans is over, the original 200 yuan one of the stand fan now just over 80 yuan. The face of "beauty", "Geli" brands such as extrusion, "Seagull" wings How far can it fly? In Xu's program director, has also been engaged in joint venture, the idea of doing OEM, but because of the lesson, he looked more carefully, more emphasis on the OEM business and management qualification inspection follow-up.
Where is the way the old brand
"Seagull" fan, "good friends"
Refrigerator
Is well known, which as the "four most famous" one of the "good friends" refrigerator has ticket supply, or vice versa to demand those endless stream can be described as days of glory, now it "difficult to find Fang Ying." "Although some old brand for various reasons, it is now eclipsed, but their potential value is beyond doubt, if they are living on the term, the loss, it is
Jiaxing
The loss of manufacturing brands.
Once The "four Most Famous" Where Is The Way Seagull
By: dudu
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