Opt For The Affordable Process Of Product Development

A Product is a commodity, idea, method, object or service that is the result of a process and satisfies any need or want

. product and development is defined as the creation of a product with new or different features that offers fresh or additional benefits to the consumer.

Product development involves either the development of a new product or the modification of an existing product. Product development is a vast area of effort involving design, creation and marketing of new products. Also called as New Product Development, it is connected to guiding the process of getting a new product into the market.

There are several organizations involved in aiding professionals in product development, such as the Product Development and Management Association (PDMA) and the Product Development Institute (PDI). According to the PDMA, the mission of the organization is "to improve the effectiveness of people engaged in developing and managing new products - both new manufactured goods and new services. This mission includes facilitating the generation of new information, helping convert this information into knowledge which is in a usable format, and making this new knowledge broadly available to those who might benefit from it."

A manager of a product development company is often struggling to introduce projects within budgets and time deadlines. He never has enough resources while his boss insists on predictable schedules and output. He is pushed to be frugal; detail oriented and minimizes waste of time and effort. But this strategy will work adversely in the case of developing product design.

Although many companies treat manufacturing and product development on a similar status, a product development firm knows better. In manufacturing, processes are repetitive and activities and output are predictable. In product development, activities are unique, projects change constantly, and the product design is unpredictable.

The market also operates under the fallacy that higher use of resources will improve performance. A study in Harvard Business Review found that high utilization of resources has negative effects on product development.

One of the activities in product design is developing a prototype. It is one of the first stages in product development. A prototype is a three dimensional version of your new idea. The process of product and development is a most rewarding activity. Whether you are hiring the services of an engineer, seamstress or machinist, developing a prototype is a most exciting process.

How will a prototype look like? First it depends on your idea, second on your goals and budget. It is great to start out with a handmade prototype. A prototype enables you to test the functionality of your design.

Nowadays there is the tendency to off source product development to countries like India. Offshore companies do product designing by following these steps: Exact product definition, proper planning, practical and effective designing, encoding, quality assurance testing, provide training, deploying, giving support. Offshore e outsourcing off product development results in a drastic reduction in costs and reduces the need to develop high technology infrastructure locally. There is commitment to the intellectual property rights of the client and confidentiality is maintained.

by: Brooks Stevens

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